MIAMI, FL – April 18, 2025 – Telemundo officially announced the premiere of Velvet El Nuevo Imperio, a modern reimagining of the beloved global phenomenon that captivated millions, set for Monday, May 19 at 9pm/8c, exclusively on Telemundo.
Led by the internationally acclaimed actors Yon González, Samantha Siqueiros, and Carolina Miranda, Velvet El Nuevo Imperiointroduces a bold new look at this timeless story centered on passion, romance, power, and endless glamour. Watch trailer here.
At the heart of the story is Alberto Márquez (González), heir to the Velvet fashion empire, who returns home to save the family business, but finds himself reigniting a romance with Ana Velázquez (Siqueiros), a brilliant young designer who dreams of redefining the industry on her own terms. Their romance sets off a chain of consequences, especially with the arrival of Cristina Otegui(Miranda), whose feelings for Alberto threaten to tear him and Ana apart.
The ensemble also features Chantal Andere, Danilo Carrera, Humberto Zurita, and Itatí Cantoral, along a stellar cast including Sofía Aragón, Jorge Aravena, Gaby Borges, Luciano D’Alessandro, Leonardo Daniel, Osvaldo de León, Bernardo Flores, Elizabeth Gutiérrez, Josh Gutiérrez, Candela Márquez, Aylin Mujica, Daniella Navarro, Camila Nuñez, Jeimy Osorio, Carlos Ponce, Sonya Smith and Sahit Sosa.
With explosive on-screen chemistry, emotional drama, and show-stopping fashion, Telemundo’s Velvet will deliver an unforgettable story where true romance and ambition never go out of style.
“Velvet El Nuevo Imperio is not a continuation, it is a reinvention, and we’re excited for audiences to experience it,” said Javier Pons, Chief Content Officer & Head of Telemundo Studios. “With a fresh narrative, unforgettable characters, and a star-studded cast, this contemporary retelling honors the original that fans fell in love with, while introducing the world of Velvet to a whole new generation.”
Originally launched in 2014, Velvet spanned four seasons and received worldwide praise for its portrayal of the glamorous world of a 1950s Spanish fashion house. The series explored themes of love, ambition, and family dynamics, garnering international acclaim, and making it a timeless classic.
Now, Telemundio’s Velvet will find its ideal setting in New York, where fashion takes center stage. With New York’s vibrant glamour and splendor, the city is the ultimate backdrop to bring this captivating story to life. The adaptation to the present era will revive this classic tale into a contemporary drama series, filled with unforgettable characters and plots that define great love stories.
A Telemundo Studios production, Velvet El Nuevo Imperio is an adaptation by Sandra Velasco, directed by Danny Gavidia, Miguel Varoni and Ricardo Schwarz, with Minú Chacin as general producer and Elizabeth Suárez as executive producer. Filming is currently underway at Telemundo Center’s state-of-the-art facilities in Miami, Florida.
Velvet is an original format created by Ramon Campos and Gema R. Neira, produced by Bambú Producciones for Atresmedia Televisión and distributed internationally by Beta Film GmbH.
Velvet El Nuevo Imperio will air on Telemundo and be available for stream next day on the Telemundo app and Peacok. Fans and viewers can join the social media conversation using #VelvetElNuevoImperio, and follow Facebook and Instagram for more updates, behind-the-scenes sneak peeks, and exclusive content.
Get the latest by downloading the Telemundo app, available on Google Play Store and the Apple Store, and by visiting Telemundo.com and the YouTube channel @TLMDnovelas.
For more information, please visit www.nbcuniversalnewsgroup.com.
ABOUT NBCUNIVERSAL TELEMUNDO ENTRPRISES:
NBCUniversal Telemundo Enterprises leads the media industry in the production and distribution of Spanish-language content for U.S. Hispanics and audiences around the world. The company serves U.S. Hispanics through its national broadcast network, the cable network Universo, and digital platforms including the Telemundo app, a suite of FAST channels, and streaming services, such as Peacock, among others. The Telemundo Network offers Spanish-language entertainment, news, and sports content reaching 95% of U.S. Hispanic TV households in 210 markets through 30 owned stations and 91 affiliate stations. Telemundo also owns an independent station serving Puerto Rico. Anchored on Telemundo Studios, the network is the #1 producer of scripted Spanish-language content in the U.S., and the only network to produce original content specifically for US Hispanic audiences. Offering over 600 hours of reality TV shows a year, and top-rated live specials such as the Billboard Latin Music Awards and Miss Universe, Telemundo is considered the undisputed Home of Live TV in Hispanic media. The network is also the exclusive Spanish-language home of the world’s two most popular sporting events, the FIFA World Cup and the Olympic Games. NBCUniversal Telemundo Enterprises is a division of NBCUniversal, a subsidiary of Comcast Corporation.
Press contact:
Adriana Núñez-Cox
Director, Programming Publicity
