Telemundo Dominates Spanish-Language Television Weekday Afternoons as the Most Watched Network in the First Quarter of 2025 Among Key Demos

MIAMI, FL – April 3, 2025 – Telemundo’s afternoon entertainment shows, En Casa con Telemundo, La Mesa Caliente, and Al Rojo Vivo drove the network to the #1 spot in Spanish-language television on weekday afternoons. In the first quarter of 2025, the network’s entertainment shows in the 1pm-5pm timeslot delivered an average of 542,000 total viewers and 126,000 adults 18-49, outperforming Univision by 12% and 2%, respectively. Today, stars from all three shows, along with special guests, came together on En Casa con Telemundo to celebrate this special milestone. 

“Securing the top spot in weekday afternoons is a great recognition from our audience to our dedication to create content that not only entertains but also deeply connects with our audience,” said Ricdamis Garcia, Telemundo’s SVP, Entertainment & Specials. “We are proud of our talented teams both in front of and behind the cameras and are profoundly grateful to our loyal viewers for making Telemundo their number one choice.”

Initially born to keep Hispanic families entertained during the pandemic, En Casa con Telemundo quickly became a staple of the network’s afternoon lineup due to its popularity. Viewers tune in weekdays at 1pm/12c for two hours to get the latest news in entertainment from dynamic Telemundo stars Carlos Adyan, Chikybombom, Aleyda Ortiz and Gabriel Coronel.  The show features unique content from the world of entertainment, fashion, and beauty, exclusives with the biggest stars, special guests and much more, delivered in a family-friendly format. 

Hosted by Giselle Blondet, Myrka Dellanos and Verónica Bastos, La Mesa Caliente is an original Telemundo program that airs Monday to Friday at 3pm/2c from Telemundo Center in Miami. The show covers a variety of current topics and the hottest and most controversial real-life events affecting the nation’s Latino community from a much more personal, authentic, and organic perspective.

Hosted by Jessica Carrillo and Lourdes StephenAl Rojo Vivo is a dynamic newsmagazine program airing weekdays at 4pm/3c. The show offers an innovative format that highlights the human aspect of each news event, while covering the most compelling and relevant topics for its audience. With a dedicated team of correspondents across the country and around the globe, Al Rojo Vivo brings viewers closer to the stories that matter most.

Join the celebration and enjoy exclusive content via the Telemundo app by following @Telemundo on Instagram and TikTok and by visiting @EnCasaConTelemundo, @LaMesaCaliente, and @AlRojoVivo on YouTube for all the latest.

Source: Nielsen Panel, LSD, 12/30/24 – 3/30/25, M-F 1-5P strict daypart, P2+ and A18-49 (000)

Photo Credit: @LeandroMFoto

About NBCUniversal Telemundo Enterprises: 

NBCUniversal Telemundo Enterprises leads the media industry in the production and distribution of Spanish-language content for U.S. Hispanics and audiences around the world. The company serves U.S. Hispanics through its national broadcast network, the cable network Universo, and digital platforms including the Telemundo app, a suite of FAST channels, and streaming services, such as Peacock, among others. The Telemundo Network offers Spanish-language entertainment, news, and sports content reaching 95% of U.S. Hispanic TV households in 210 markets through 30 owned stations and 91 affiliate stations. Telemundo also owns an independent station serving Puerto Rico. Anchored on Telemundo Studios, the network is the #1 producer of scripted Spanish-language content in the U.S., and the only network to produce original content specifically for US Hispanic audiences.  Offering over 600 hours of reality TV shows a year, Telemundo is considered the undisputed Home of Reality TV in Hispanic media. The network is also the exclusive Spanish-language home of the world’s two most popular sporting events, the FIFA World Cup and the Olympic Games. NBCUniversal Telemundo Enterprises is a division of NBCUniversal, a subsidiary of Comcast Corporation.