Vice President Kamala Harris Leads Former President Donald Trump Among Latino Voters 54% To 40%
MIAMI – September 29, 2024 – With just over five weeks until Election Day, a new NBC News/Telemundo/CNBC poll published today offers a snapshot of Latino voters’ views on the 2024 presidential election.
The nationwide poll was conducted as part of Telemundo’s “Decision 2024” initiative, a non-partisan multiplatform news and civic engagement effort to provide Latinos with comprehensive information about this year’s election. The poll adds to a yearlong series of Telemundo local and national surveys focused on the Latino electorate.
A story about the results of the NBC News/Telemundo/CNBC poll is available in Spanish at Telemundo.com. Highlights of the results will be featured on Noticias Telemundo’s Sunday newscasts at 6:30 p.m EDT/5:30 pm CT and 11:30 p.m. EDT/10:30 CT.
Some of the key findings include:
- 54% of Latino voters say they will vote for Vice President Kamala Harris compared to 40% for former President Donald Trump. It is the narrowest lead of any Democratic presidential candidate among Latino voters recorded by NBC polling in the last four presidential cycles. **Comparison based on surveys with large oversamples or surveys specifically of Latino voters and not based on every poll conducted by NBC when samples are smaller.
- Harris’ support draws from women over the age of 50 (74% to 22%), women with a college degree (61% to 35%), women without a college degree (59% to 32%) and men with a college degree (58% to 42%).
- Trump’s support draws on men without a college degree (51% to 38%) and men aged 18-49 (51% to 42%).
- 77% of Latino voters rate the economy as only fair or poor; 65% say they are falling behind the cost of living.
- 66% of Latino voters say the country is on the wrong track, the second highest percentage since the NBC poll started tracking the question in 2008.
- Among Latino voters, 54% say they would prefer a Democrat-controlled Congress, 42% say they prefer a Republican majority.
- 62% of Latino voters say immigration helps the United States more than hurts it, marking a 17% drop since 2016. 35% say it hurts the United States more than helps.
- 47% say Trump would be better on securing the border and controlling immigration compared to 34% for Harris. 46% say Trump would be better on dealing with inflation and the cost of living versus 37% for Harris.
- 56% believe Harris would be better handling the issue of abortion, compared to 24% for Trump. 43% say Harris would be more effective dealing with crime and violence compared to 38% for Trump. 57% believe Harris would treat immigrants humanely and protect immigrant rights compared to 18% for Trump.
The poll of 1,000 registered Latino voters was conducted by Hart Research Associates and Public Opinion Strategies between September 16 and September 23 and has a margin of error of +/- 3.10%. Click here to see more of the poll findings.
Additional Decision 2024 coverage can be found at https://www.telemundo.com/noticias/elecciones-estados-unidos-2024
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About NBCUniversal Telemundo Enterprises:
NBCUniversal Telemundo Enterprises leads the media industry in the production and distribution of Spanish-language content for U.S. Hispanics and audiences around the world. The company serves U.S. Hispanics through its national broadcast network, the cable network Universo, and digital platforms including the Telemundo app, a suite of FAST channels, and streaming services, such as Peacock, among others. The Telemundo Network offers Spanish-language entertainment, news, and sports content reaching 95% of U.S. Hispanic TV households in 210 markets through 30 owned stations and 91 affiliate stations. Telemundo also owns an independent station serving Puerto Rico. Anchored on Telemundo Studios, the network is the #1 producer of scripted Spanish-language content in the U.S., and the only network to produce original content specifically for US Hispanic audiences. Offering over 600 hours of reality TV shows a year, Telemundo is considered the undisputed Home of Reality TV in Hispanic media. The network is also the exclusive Spanish-language home of the world’s two most popular sporting events, the FIFA World Cup and the Olympic Games. NBCUniversal Telemundo Enterprises is a division of NBCUniversal, a subsidiary of Comcast Corporation.
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