{"id":4347,"date":"2021-03-17T11:58:46","date_gmt":"2021-03-17T15:58:46","guid":{"rendered":"http:\/\/press.nbcnews.com\/?p=4347"},"modified":"2021-03-17T11:58:46","modified_gmt":"2021-03-17T15:58:46","slug":"nbc-news-has-best-february-on-record","status":"publish","type":"post","link":"https:\/\/nbcuniversalnewsgroup.com\/now\/2021\/03\/17\/nbc-news-has-best-february-on-record\/","title":{"rendered":"NBC NEWS HAS BEST FEBRUARY ON RECORD"},"content":{"rendered":"\n<p class=\"has-text-align-center wp-block-paragraph\"><em>NBC News continues to see year-over-year growth in unique visitors, video views and hours watched<\/em><\/p>\n\n\n\n<p class=\"wp-block-paragraph\">March 17, 2021 &#8212; NBC News (NBC News, TODAY, MSNBC) had its best February ever, growing its video views by <strong>+20%<\/strong> year-over-year and hours watched by more than <strong>+62%<\/strong> year-over-year.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">NBC News NOW had its third best month ever, with hours-viewed up nearly <strong>800%<\/strong> year-over-year. Viewers watched NBC News NOW on-net for an average of <strong>41 minutes <\/strong>at a time.&nbsp;<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">According to comScore, NBC News reached <strong>123<\/strong> <strong>million unique visitors<\/strong> in February, up <strong>+4<\/strong><strong>% <\/strong>year-over-year. TODAY had its third best month on record with <strong>56M<\/strong> unique visitors, up <strong>+32%<\/strong> year-over-year.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Additional highlights:&nbsp;<\/p>\n\n\n\n<ul class=\"wp-block-list\"><li>More than <strong>90%<\/strong> of NBC News Stay Tuned viewers are under the age of 35.<\/li><li>MSNBC.com saw more than<strong> 220M<\/strong> video views across platforms.<\/li><li>TODAY reached its third largest audience ever with <strong>56M<\/strong> unique visitors.<\/li><li>TODAY All Day had its fifth record month in a row.<\/li><li>NBCNews.com reached more than <strong>100M<\/strong> unique visitors for its fifth straight month, according to Adobe Analytics.<\/li><li>NBC News Digital saw more than <strong>100M<\/strong> visits from social platforms.<\/li><li>The NBC News mobile app grew its audience <strong>+30%<\/strong> year-over-year (1.5M unique visitors).<\/li><li>Comcast NBCUniversal\u2019s <em>Plan Your Vaccine<\/em> site created by NBCNews.com has reached <strong>3.5M <\/strong>unique visitors from all fifty states and <strong>5.5M<\/strong> page views.&nbsp;<\/li><\/ul>\n\n\n\n<p class=\"wp-block-paragraph\"><em>Sources: Comscore Media Metrix, February 2021, U.S. desktop internet population 2+ and mobile internet population 13+ years old; Adobe Analytics and Partner Portals, February 2021<\/em><\/p>\n\n\n\n<p class=\"wp-block-paragraph\">###<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>For more information, contact:&nbsp;<\/strong><\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Emily Passer<br>NBC News Digital<br>Emily.Passer@nbcuni.com<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>About NBCUniversal News Group:&nbsp;<\/strong><\/p>\n\n\n\n<p class=\"wp-block-paragraph\">More Americans watch NBC News, MSNBC and CNBC than any news organization in the world. NBC News\u2019 leading and award-winning television news broadcasts include TODAY, NBC Nightly News with Lester Holt, Meet the Press with Chuck Todd and Dateline NBC. MSNBC is the #2 network across all of cable and the premiere destination for breaking news, award-winning content, in-depth analysis and informed perspectives. CNBC is the recognized world leader in business news and provides real-time financial market coverage, business and general news content, and primetime reality programming, consumed by more than 557 million people per month across all platforms. The rapidly-growing NBC News Digital Group &#8211; including its streaming news services NBC News NOW and TODAY All Day &#8211; and the network\u2019s award-winning original podcast and audio unit provide continuous content to consumers wherever they are, whenever they want it.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">NBC News, MSNBC and CNBC are part of the NBCUniversal News Group, a division of NBCUniversal, which is owned by Comcast Corporation. For more information about NBCUniversal, please visit <a href=\"http:\/\/www.nbcuniversal.com\">www.NBCUniversal.com<\/a>.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>NBC News continues to see year-over-year growth in unique visitors, video views and hours watched March 17, 2021 &#8212; NBC News (NBC News, TODAY, MSNBC) had its best February ever, growing its video views by +20% year-over-year and hours watched by more than +62% year-over-year. NBC News NOW had its third best month ever, with [&#8230;]<\/p>\n<p><a class=\"btn btn-secondary understrap-read-more-link\" href=\"https:\/\/nbcuniversalnewsgroup.com\/now\/2021\/03\/17\/nbc-news-has-best-february-on-record\/\">Read More&#8230;<span class=\"screen-reader-text\"> from NBC NEWS HAS BEST FEBRUARY ON RECORD<\/span><\/a><\/p>\n","protected":false},"author":20,"featured_media":6467,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_jetpack_newsletter_access":"","_jetpack_dont_email_post_to_subs":false,"_jetpack_newsletter_tier_id":0,"_jetpack_memberships_contains_paywalled_content":false,"_jetpack_feature_clip_id":0,"_jetpack_memberships_contains_paid_content":false,"footnotes":"","jetpack_post_was_ever_published":false},"categories":[2],"tags":[4],"class_list":["post-4347","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-nbc-news-now","tag-feature"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v28.1 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>NBC NEWS HAS BEST FEBRUARY ON RECORD - NBC News NOW<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/nbcuniversalnewsgroup.com\/now\/2021\/03\/17\/nbc-news-has-best-february-on-record\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"NBC NEWS HAS BEST FEBRUARY ON RECORD - NBC News NOW\" \/>\n<meta property=\"og:description\" content=\"NBC News continues to see year-over-year growth in unique visitors, video views and hours watched March 17, 2021 &#8212; NBC News (NBC News, TODAY, MSNBC) had its best February ever, growing its video views by +20% year-over-year and hours watched by more than +62% year-over-year. 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