{"id":839,"date":"2026-07-15T14:58:55","date_gmt":"2026-07-15T14:58:55","guid":{"rendered":"https:\/\/nbcuniversalnewsgroup.com\/nbculocal\/?p=839"},"modified":"2026-07-15T14:58:58","modified_gmt":"2026-07-15T14:58:58","slug":"nbcu-locals-clear-the-shelters-presented-by-hills-pet-nutrition-returns-for-12th-annual-pet-adoption-donation-campaign-this-august","status":"publish","type":"post","link":"https:\/\/nbcuniversalnewsgroup.com\/nbculocal\/2026\/07\/15\/nbcu-locals-clear-the-shelters-presented-by-hills-pet-nutrition-returns-for-12th-annual-pet-adoption-donation-campaign-this-august\/","title":{"rendered":"NBCU Local\u2019s \u2018Clear The Shelters Presented by Hill\u2019s Pet Nutrition\u2019 Returns for 12th Annual Pet Adoption &amp; Donation Campaign This August"},"content":{"rendered":"\n<p class=\"wp-block-paragraph\"><em>NBC &amp; Telemundo Stations Partnering with Shelters Across the Nation to Promote Pet Adoption Aug. 1 to 31<\/em><\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><em>Extended Fundraising Taking Place Now Through Sept. 15 at&nbsp;<\/em><a href=\"https:\/\/clearthesheltersfund.org\/\"><em><u>ClearTheSheltersFund.org<\/u><\/em><\/a><\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><em>\u2018Clear The Shelters\u2019 Has Led to More Than 1.3 Million Adoptions and $5.6 Million in Donations Since 2015<\/em><\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>NEW YORK<\/strong>\u202f\u2013&nbsp;<strong>July 15, 2026<\/strong>&nbsp;\u2013<em>&nbsp;Clear The Shelters Presented by Hill\u2019s Pet Nutrition<\/em>, NBCUniversal Local\u2019s nationwide pet adoption and donation initiative \u2013&nbsp;which has helped more than 1.3 million pets find new homes and raised more than $5.6 million for animal shelters and rescues since its 2015 inception \u2013 is returning for the 12th consecutive year from Aug. 1 to 31, with fundraising taking place today, July 15, through Sept. 15.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">As part of the 2026&nbsp;<em>Clear The Shelters<\/em>, NBC and Telemundo stations across the nation are partnering with shelters in their communities to promote adoption and raise funds for their operations, which can be donated to a shelter of the donor\u2019s choice or the general fund.&nbsp;For more information on shelters participating in the fundraising,&nbsp;visit&nbsp;<a href=\"https:\/\/clearthesheltersfund.org\/\"><u>ClearTheSheltersFund.org<\/u><\/a>.&nbsp;Shelters can join this year\u2019s campaign via the&nbsp;<a href=\"https:\/\/portal.cleartheshelters.com\/auth\/?next=\/\">Shelter Registration Portal<\/a>.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">The 2025&nbsp;<em>Clear The Shelters<\/em>&nbsp;campaign helped more than 160,000 pets find new homes and raised more than $628,000 for participating animal shelters \u2013 the highest fundraising total since 2020. More than 1,700 shelters and rescues representing 49 states, the District of Columbia, Puerto Rico and Guam, along with 129 NBC and Telemundo stations, participated in the 11<sup>th<\/sup>&nbsp;annual campaign, which was held Aug. 1 to Sept. 1, 2025.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><a>\u201c<em>Clear The Shelters<\/em>&nbsp;continues to have such an incredible impact on communities thanks to&nbsp;all those who come together each August to help vulnerable pets and support the animal shelters who care for them,\u201d said Meredith McGinn, NBCUniversal Local\u2019s Executive Vice President of Diginets &amp; Original Production. \u201cWe appreciate our partners, led byHill\u2019s Pet Nutrition, and the participating stations and shelters who drive this amazing effort.\u201d<\/a><\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><a><\/a><a><\/a><a href=\"https:\/\/www.hillspet.com\/\">Hill<\/a><a href=\"https:\/\/www.hillspet.com\/\">\u2019s Pet Nutrition<\/a>, a global leader in science-based pet nutrition and leading supporter of animal welfare, is returning for the ninth consecutive year as a partner of&nbsp;<em>Clear The Shelters<\/em>, and for the first time as the presenting sponsor of the annual pet adoption and donation campaign. Hill\u2019s Pet Nutrition will support&nbsp;<em>Clear The Shelters<\/em>&nbsp;campaign activities, along with providing adoption kits to help new pet parents at select participating shelters, which will include starter bags of Hill\u2019s Science Diet, coupons, and other supplies.&nbsp;<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Fundraising for the 2026&nbsp;<em>Clear The Shelters<\/em>&nbsp;will once again be led by&nbsp;<a href=\"https:\/\/urldefense.com\/v3\/__https:\/greatergood.org\/__;!!PIZeeW5wscynRQ!q4o-40W2q6Ri_fs96-KfxPKmpChGeIZYZdaESZlG0lJCEuouY2OPEhZZZeRck8bstEVSUC7UMuohsQi1gA$\"><u>Greater Good Charities<\/u><\/a>, a global nonprofit and longtime campaign partner. Donations to the general fund can be made now through Sept. 15, and donations directly to individual shelters can be made from Aug. 1 to 31 at&nbsp;<a href=\"https:\/\/clearthesheltersfund.org\/\"><u>ClearTheSheltersFund.org<\/u><\/a>.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><a href=\"https:\/\/www.werescue.pet\/\">WeRescue<\/a>&nbsp;is also returning for the eighth consecutive year as the exclusive technology partner of Clear The Shelters. The WeRescue website and apps let users browse adoptable pets in their area by breed, gender, size, and more, apply to adopt, and ask questions directly to shelters. New this year, Scout helps visitors find their best match with just a few quick questions.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><a>This campaign,&nbsp;<\/a><a href=\"https:\/\/theblackdog.com\/\"><u>The Black Dog<\/u><\/a>&nbsp;will partner with&nbsp;<em>Clear The Shelters<\/em>&nbsp;for the second year. The restaurant and apparel company will allow customers to donate to the&nbsp;<em>Clear The Shelters<\/em>&nbsp;fund by rounding up their total for purchases. The Black Dog will also create a special collection of&nbsp;<em>Clear The Shelters<\/em>-branded merchandise, and will donate 50 percent of the proceeds to the fund, and host adoption events at their retail locations.&nbsp;<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><a>For more information on&nbsp;<em>Clear The Shelters<\/em>, including participating shelters, along with details on local events and television programming, visit&nbsp;<\/a><a href=\"https:\/\/www.cleartheshelters.com\/\"><u>ClearTheShelters.com<\/u><\/a>&nbsp;and the Spanish-language&nbsp;site&nbsp;<a href=\"https:\/\/www.desocuparlosalbergues.com\/\"><u>DesocuparlosAlbergues.com<\/u><\/a><a>. Shelters can join the campaign&nbsp;<\/a>via the new&nbsp;<a href=\"https:\/\/portal.cleartheshelters.com\/auth\/?next=\/\"><u>Shelter Registration Portal<\/u><\/a>. Follow&nbsp;<em>Clear The Shelters<\/em>&nbsp;on&nbsp;<a href=\"https:\/\/www.facebook.com\/ClearTheShelters\/\"><u>Facebook<\/u><\/a>,&nbsp;<a href=\"https:\/\/www.instagram.com\/cleartheshelters\/\"><u>Instagram<\/u><\/a>&nbsp;and&nbsp;<a href=\"http:\/\/www.tiktok.com\/@cleartheshelters\"><u>TikTok<\/u><\/a>.&nbsp;<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>About\u00a0<em>Clear The Shelters<\/em><\/strong><br>NBCUniversal Local\u2019s\u00a0<em>Clear The Shelters<\/em>\u2122 is an annual nationwide pet adoption and donation campaign held each August. As part of the initiative, NBC- and Telemundo-owned and affiliated stations partner with animal shelters and rescues in communities across the U.S. to promote pet adoption and raise funds for participating shelters. Since its 2015 inception,\u00a0<em>Clear The Shelters<\/em>\u00a0has led to more than 1.3 million pet adoptions and raised more than $5.6 million. Longtime campaign supporters include\u00a0<a href=\"https:\/\/www.hillspet.com\/\"><u>Hill\u2019s Pet Nutrition<\/u><\/a>, a national sponsor for nine consecutive years and presenting sponsor in 2026,\u00a0<a href=\"https:\/\/greatergood.org\/\"><u>Greater Good Charities<\/u><\/a>\u00a0and\u00a0<a href=\"https:\/\/www.werescue.pet\/\"><u>WeRescue<\/u><\/a>.\u00a0<em>Clear The Shelters<\/em>\u00a0was inspired by a 2014 North Texas pet adoption event hosted by NBC 5 \/ KXAS and Telemundo 39 \/ KXTX. For more information, visit\u00a0<a href=\"https:\/\/www.cleartheshelters.com\/\"><u>ClearTheShelters.com<\/u><\/a>.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>About NBCUniversal Local\u202f\u00a0<\/strong><br>NBCUniversal Local, part of NBCUniversal News Group, is comprised of more than 50 media properties, including local TV stations and regional sports networks that deliver English- and Spanish-speaking audiences in 30 U.S. markets and Puerto Rico comprehensive news, weather, consumer and investigative reporting, lifestyle and entertainment content and live sports coverage across TV, streaming and digital platforms. NBCUniversal Local consists of three media groups \u2013 NBC Owned Television Stations, NBC Sports Regional Networks and Telemundo Station Group \u2013 plus multicast networks COZI TV, NBC True CRMZ, and TeleXitos, and 18 free ad-supported streaming TV (FAST) channels \u2013 including 11 NBC local news, five Telemundo regional news channels, Telemundo Puerto Rico and NBC LX Home. NBCUniversal Local also features NBC Spot On, an advanced CTV and OTT advertising platform; LXTV Productions; marketing and promotions company Skycastle; out-of-home business NBC Everywhere; and The Arthouse, a graphic design group.\u202f<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>MEDIA CONTACT<\/strong><br>Brian Potter<br><a href=\"mailto:brian.potter@nbcuni.com\"><u>Brian.Potter@nbcuni.com<\/u><\/a><\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><\/p>\n","protected":false},"excerpt":{"rendered":"<p>NBC &amp; Telemundo Stations Partnering with Shelters Across the Nation to Promote Pet Adoption Aug. 1 to 31 Extended Fundraising Taking Place Now Through Sept. 15 at&nbsp;ClearTheSheltersFund.org \u2018Clear The Shelters\u2019 Has Led to More Than 1.3 Million Adoptions and $5.6 Million in Donations Since 2015 NEW YORK\u202f\u2013&nbsp;July 15, 2026&nbsp;\u2013&nbsp;Clear The Shelters Presented by Hill\u2019s Pet [&#8230;]<\/p>\n<p><a class=\"btn btn-secondary understrap-read-more-link\" href=\"https:\/\/nbcuniversalnewsgroup.com\/nbculocal\/2026\/07\/15\/nbcu-locals-clear-the-shelters-presented-by-hills-pet-nutrition-returns-for-12th-annual-pet-adoption-donation-campaign-this-august\/\">Read More&#8230;<span class=\"screen-reader-text\"> from NBCU Local\u2019s \u2018Clear The Shelters Presented by Hill\u2019s Pet Nutrition\u2019 Returns for 12th Annual Pet Adoption &amp; Donation Campaign This August<\/span><\/a><\/p>\n","protected":false},"author":3,"featured_media":840,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_jetpack_newsletter_access":"","_jetpack_dont_email_post_to_subs":false,"_jetpack_newsletter_tier_id":0,"_jetpack_memberships_contains_paywalled_content":false,"_jetpack_feature_clip_id":0,"_jetpack_memberships_contains_paid_content":false,"footnotes":"","jetpack_post_was_ever_published":false},"categories":[57,9],"tags":[],"class_list":["post-839","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-featured","category-nbcuniversal-local-en"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v28.2 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>NBCU Local\u2019s \u2018Clear The Shelters Presented by Hill\u2019s Pet Nutrition\u2019 Returns for 12th Annual Pet Adoption &amp; Donation Campaign This August - NBCU Local<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/nbcuniversalnewsgroup.com\/nbculocal\/2026\/07\/15\/nbcu-locals-clear-the-shelters-presented-by-hills-pet-nutrition-returns-for-12th-annual-pet-adoption-donation-campaign-this-august\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"NBCU Local\u2019s \u2018Clear The Shelters Presented by Hill\u2019s Pet Nutrition\u2019 Returns for 12th Annual Pet Adoption &amp; 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