SAN DIEGO, CA – (Sep. 17, 2024) – Justin Halverson, a veteran media sales and partnerships executive with more than 15 years of experience, has been named Vice President of Sales for NBC 7 San Diego / KNSD and Telemundo 20 San Diego / KUAN, effective Oct. 7, 2024. In his new role, he will oversee national, local and digital sales across the stations’ TV, streaming and digital platforms.
Halverson, who will report to Melissa ‘Missy’ Crawford, President & General Manager of NBCUniversal Local San Diego, joins KNSD and KUAN from NBCUniversal Local’s Bay Area properties, where he spent eight years. Most recently, he served as Senior Director of Sales, overseeing local and national revenue for NBC Bay Area, Telemundo Area de la Bahía 48, and NBC Sports Bay Area and California.
“Justin has proven track record of success driving revenue and across TV, streaming and digital platforms and understands how clients can best be served in this the fast-evolving media landscape,” said Crawford. “We are excited to welcome Justin to our team in San Diego.”
Prior to his time in the Bay Area, Halverson held various sales roles within the media industry, including Technology Account Manager at Oracle, National Account Executive at Ampersand, and Local Account Executive at Effectv. He graduated from the University of Minnesota Duluth.
About NBC 7 San Diego / KNSD
NBC 7 San Diego / KNSD is the local NBCUniversal-owned television station serving San Diego for more than 50 years. NBC 7 provides viewers coverage they can count on and delivers more than 37 hours of local news and programming every week. The station features exclusive investigative news franchises including NBC 7 Investigates, NBC 7 Responds and also produces local public affairs programs including Politically Speaking and SoundDiego. Featuring the largest social following in San Diego, NBC 7 also provides news and information to viewers across all platforms, including online at NBCSanDiego.com and through its dedicated station app and social media channels. The station’s multicast channel, COZI TV, features some of America’s most beloved and iconic television shows and movies. NBC 7 collaborates with local non-profit organizations to help strengthen San Diego.
About Telemundo 20 San Diego / KUAN
Owned by NBCUniversal, Telemundo 20 San Diego / KUAN-D1 / KNSD-D3 is Telemundo’s local television station serving nearly 1 million Hispanic viewers in the San Diego market. As one of 18 stations that make up the Telemundo Station Group, Telemundo 20 San Diego delivers its viewers 10 hours of live, locally produced news every week across all platforms. The station’s newscasts feature local breaking news, exclusive “First Alert” weather forecasts, sports reports as well as international news. Telemundo 20 provides coverage viewers can count on across all platforms, including online at Telemundo20.com, via its dedicated station app and through its social media channels. Telemundo 20 also delivers Spanish-speaking viewers world-class programming produced by Telemundo Network.
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MEDIA CONTACT
Jael Mejia