{"id":946,"date":"2015-09-15T10:31:24","date_gmt":"2015-09-15T14:31:24","guid":{"rendered":"http:\/\/press.nbcnews.com\/?p=946"},"modified":"2015-09-15T10:31:24","modified_gmt":"2015-09-15T14:31:24","slug":"nbc-nightly-news-with-lester-holt-widens-lead-over-abc-year-to-year-and-flips-demo-gap-by-270","status":"publish","type":"post","link":"https:\/\/nbcuniversalnewsgroup.com\/nbcnews\/2015\/09\/15\/nbc-nightly-news-with-lester-holt-widens-lead-over-abc-year-to-year-and-flips-demo-gap-by-270\/","title":{"rendered":"\u201cNBC NIGHTLY NEWS WITH LESTER HOLT\u201d WIDENS LEAD OVER ABC YEAR-TO-YEAR AND FLIPS DEMO GAP BY +270%"},"content":{"rendered":"<blockquote><p><strong>Nightly is #1 Across-the-Board for 11th time in 12 Weeks; 12th Straight Total Viewer Win<\/strong><\/p>\n<p><strong>NBC Broadcast Draws Over 8 Million Viewers for 4th Week in a Row<\/strong><\/p><\/blockquote>\n<p>SEPTEMBER 15, 2015 \u2013 \u201cNBC Nightly News with Lester Holt\u201d was #1 in total viewers and all demos for the week of September 7-11, marking its seventh straight across-the-board victory and 12th consecutive win among total viewers.<\/p>\n<p>Compared to the same week last season, Nightly reversed the demo gap with ABC by +270% (from a -81,000 loss last year to a +150,000 win this year) and widened its leads in both total viewers (up +15%) and A18-49 viewers (up +43%).<\/p>\n<p>The NBC broadcast has averaged over 8 million viewers for four weeks in a row and more than 2 million demo viewers for three straight weeks.<\/p>\n<p>Nightly has been #1 among total viewers all 12 weeks since Holt was named anchor and #1 across the board for 7 straight weeks and 11 out of the 12 weeks. Nightly has now won among total viewers for 17 of the last 20 weeks, and 305 of the last 312 weeks.<\/p>\n<p>Season-to-date, Nightly is #1 in total viewers, A25-54, and A18-49.<\/p>\n<p>Note: due to the Labor Day holiday and the NFL season opener, NBC is based on a 3-day average (Tue, Wed, Fri) while ABC and CBS are based on 4-day averages (Tues-Fri).<\/p>\n<p><strong>Weekly Highlights:\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0 <\/strong><\/p>\n<ul>\n<li>Nightly averaged 8.231 million total viewers, +440,000 (+6%) ahead of ABC World News Tonight and +1.976 million (+32%) more than CBS Evening News.<\/li>\n<li>Nightly averaged 2.008 million A25-54 viewers, leading ABC by +150,000 (+8%) and CBS by +627,000 (+45%).<\/li>\n<li>Nightly delivered a 1.7 A25-54 rating, +1 tenth more than ABC and +5 tenths more than CBS.<\/li>\n<li>Nightly averaged 1.462 million A18-49 viewers, +181,000 (+14%) higher than ABC and +520,000 (+55%) more than CBS.<\/li>\n<li>Nightly delivered a 1.2 A18-49 rating, +1 tenth more than ABC and +4 tenths more than CBS.<\/li>\n<\/ul>\n<p><strong>Season-to-Date Highlights:<\/strong><\/p>\n<ul>\n<li>Nightly is averaging 8.650 million total viewers, outperforming ABC by +368,000 (+4%) and CBS by +24% (1.679 million).<\/li>\n<li>Nightly is averaging 2.063 million A25-54 viewers this season, leading ABC by +29,000 (+1%) and CBS by +447,000 (+27%).<\/li>\n<li>Nightly is averaging 1.480 million A18-49 viewers this season, leading ABC by +101,000 (+7%) and CBS by +378,000 (+34%).<\/li>\n<\/ul>\n<p><strong>WEEK OF SEPTEMBER 7-11, 2015<\/strong><\/p>\n<table width=\"624\">\n<tbody>\n<tr>\n<td><\/td>\n<td>Total Viewers<\/td>\n<td>A25-54 Rating<\/td>\n<td>A25-54 Viewers<\/td>\n<td>A18-49 Ratings<\/td>\n<td>A18-49 Viewers<\/td>\n<\/tr>\n<tr>\n<td>NBC<\/td>\n<td>8.231<\/td>\n<td>1.7<\/td>\n<td>2.008<\/td>\n<td>1.2<\/td>\n<td>1.462<\/td>\n<\/tr>\n<tr>\n<td>CBS<\/td>\n<td>6.255<\/td>\n<td>1.2<\/td>\n<td>1.381<\/td>\n<td>0.8<\/td>\n<td>0.942<\/td>\n<\/tr>\n<tr>\n<td>ABC<\/td>\n<td>7.791<\/td>\n<td>1.6<\/td>\n<td>1.858<\/td>\n<td>1.0<\/td>\n<td>1.281<\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n<p><strong>\u00a0<\/strong><\/p>\n<p># # #<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Nightly is #1 Across-the-Board for 11th time in 12 Weeks; 12th Straight Total Viewer Win NBC Broadcast Draws Over 8 Million Viewers for 4th Week in a Row SEPTEMBER 15, 2015 \u2013 \u201cNBC Nightly News with Lester Holt\u201d was #1 in total viewers and all demos for the week of September 7-11, marking its seventh [&#8230;]<\/p>\n<p><a class=\"btn btn-secondary understrap-read-more-link\" href=\"https:\/\/nbcuniversalnewsgroup.com\/nbcnews\/2015\/09\/15\/nbc-nightly-news-with-lester-holt-widens-lead-over-abc-year-to-year-and-flips-demo-gap-by-270\/\">Read More&#8230;<span class=\"screen-reader-text\"> from \u201cNBC NIGHTLY NEWS WITH LESTER HOLT\u201d WIDENS LEAD OVER ABC YEAR-TO-YEAR AND FLIPS DEMO GAP BY +270%<\/span><\/a><\/p>\n","protected":false},"author":4,"featured_media":843,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_jetpack_newsletter_access":"","_jetpack_dont_email_post_to_subs":false,"_jetpack_newsletter_tier_id":0,"_jetpack_memberships_contains_paywalled_content":false,"_jetpack_feature_clip_id":0,"_jetpack_memberships_contains_paid_content":false,"footnotes":"","jetpack_post_was_ever_published":false},"categories":[5],"tags":[4,31],"class_list":["post-946","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-nbc-nightly-news","tag-feature","tag-ratings"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v28.3 - 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