{"id":898,"date":"2015-08-13T11:24:51","date_gmt":"2015-08-13T15:24:51","guid":{"rendered":"http:\/\/press.nbcnews.com\/?p=898"},"modified":"2015-08-13T11:24:51","modified_gmt":"2015-08-13T15:24:51","slug":"today-wins-monday-in-key-demo","status":"publish","type":"post","link":"https:\/\/nbcuniversalnewsgroup.com\/nbcnews\/2015\/08\/13\/today-wins-monday-in-key-demo\/","title":{"rendered":"\u2018TODAY\u2019 WINS MONDAY IN KEY DEMO"},"content":{"rendered":"<p><strong>TODAY Beat GMA in the Key Demo A25-54 Monday by 20k<\/strong><\/p>\n<p><strong>TODAY Came Within a Slight 83k of GMA in the Key Demo for the Week<\/strong><\/p>\n<p><strong>TODAY Has Cut the Gap with GMA by a Giant 164k in the Key Demo and by 230k in Total Viewers, Quarter-to-Date vs. the Same Period Last Year<\/strong><\/p>\n<p><strong>TODAY Grew in Total Viewers vs. the Same Week Last Year While GMA Declined<\/strong><\/p>\n<p><strong>TODAY Continues as the #1 Morning News Show in A18-49\u00a0<\/strong><\/p>\n<p>NEW YORK \u2013 August 13, 2015 \u2013 NBC\u2019s TODAY continues to gain momentum, tightening the morning news ratings race and posting consistent wins. For the week of August 3, TODAY was the number-one morning show Monday, topping GMA by 20k in the key demo A25-54. This marks TODAY\u2019s 44th single-day A25-54 win this year. For the week, TODAY came within just 83k key demo viewers of GMA. TODAY gained 17k in total viewers while GMA lost 210k versus the same week last year.<\/p>\n<p>TODAY continues to cut the gap with GMA by huge numbers in multiple measures. Quarter to date versus the same period last year, TODAY narrowed the A25-54 gap with GMA by a whopping 164k viewers (84%) and the total viewer gap by 230k (36%).\u00a0 TODAY also cut the demo and total viewer gaps by double-digit percentages week-to-week and versus the same week last year.<\/p>\n<p>This year, TODAY has posted multiple wins including the July sweep key demo win, seven weekly key demo wins and three daily total viewer wins. TODAY remains the number-one morning news program in A18-49 for the season and year.<\/p>\n<p><strong>TODAY HIGHLIGHTS:<\/strong><\/p>\n<p><em>Week of August 3<\/em><\/p>\n<p><strong>TODAY averaged 4.037 million total viewers, leading CBS This Morning by +26% (+841,000)<\/strong><\/p>\n<p><strong>TODAY averaged 1.499 million A25-54 viewers, +61% (+570,000) ahead of CBS<\/strong><\/p>\n<ul>\n<li>TODAY won Monday by +20,000 A25-54 viewers over GMA, its 44thdaily demo victory in calendar 2015<\/li>\n<li>For the week, TODAY delivered a 1.25 A25-54 rating, +0.47 points better than CBS<\/li>\n<\/ul>\n<p><strong>Season-to-date, TODAY is the #1 morning news program among A18-49 viewers<\/strong><\/p>\n<p><strong>TODAY added +17,000 total viewers versus the same week last year while GMA declined by -210,000 (-4%)<\/strong><\/p>\n<p><strong>TODAY posted narrower gaps vs. GMA:<\/strong><\/p>\n<ul>\n<li>Compared to the same week last season in total viewers (by 34%) and A25-54 viewers (by 58%)<\/li>\n<li>Week-to-week in total viewers (by 16%) and A25-54 viewers (by 30%)<\/li>\n<\/ul>\n<p><strong>Over the first six weeks of 3rd\u00a0quarter 2015, TODAY has narrowed GMA\u2019s leads in total viewers by 36% and in A25-54 by 84% vs the same period in 3Q\u201914<\/strong><\/p>\n<ul>\n<li>Total Viewers: -407,000 gap in 3Q\u201915 vs. -637,000 in 3Q\u201914<\/li>\n<li>A25-54 Viewers: -31,000 gap in 3Q\u201915 vs. -195,000 in 3Q\u201914<\/li>\n<\/ul>\n<p><strong>The total viewer margin between TODAY and GMA (-549,000) this season is 11% closer than it was at this time last year,\u00a0while the demo margin (-106,000) is narrower by 9%<\/strong><\/p>\n<p><strong>RATINGS DATA:<\/strong><\/p>\n<table>\n<tbody>\n<tr>\n<td><strong>Program<\/strong><\/td>\n<td><strong>\u00a0HH<\/strong><strong><br \/>\n<strong>\u00a0Rtg<\/strong><\/strong><\/td>\n<td><strong>\u00a0HH<\/strong><strong><br \/>\n<strong>\u00a0Shr<\/strong><\/strong><\/td>\n<td><strong>\u00a0P2+<\/strong><strong><br \/>\n<strong>\u00a0Imps<\/strong><\/strong><\/td>\n<td><strong>\u00a0P25-54<\/strong><strong><br \/>\n<strong>\u00a0Rtg<\/strong><\/strong><\/td>\n<td><strong>\u00a0P25-54<\/strong><strong><br \/>\n<strong>\u00a0Imps<\/strong><\/strong><\/td>\n<\/tr>\n<tr>\n<td><strong>TODAY<\/strong><\/td>\n<td><strong>\u00a03.02<\/strong><\/td>\n<td><strong>\u00a013<\/strong><\/td>\n<td><strong>\u00a04,037<\/strong><\/td>\n<td><strong>\u00a01.25<\/strong><\/td>\n<td><strong>\u00a01,499<\/strong><\/td>\n<\/tr>\n<tr>\n<td>CBS THIS MORNING<\/td>\n<td>\u00a02.33<\/td>\n<td>\u00a010<\/td>\n<td>\u00a03,196<\/td>\n<td>\u00a00.78<\/td>\n<td>\u00a0930<\/td>\n<\/tr>\n<tr>\n<td>GOOD MORNING AMERICA<\/td>\n<td>\u00a03.29<\/td>\n<td>\u00a014<\/td>\n<td>\u00a04,471<\/td>\n<td>\u00a01.32<\/td>\n<td>\u00a01,582<\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n<p><strong>TODAY.COM\u00a0HIGHLIGHTS:<\/strong><\/p>\n<p>For the 13th straight month,\u00a0<a href=\"http:\/\/media.ne.cision.com\/l\/yoxwsadq\/today.com\/\">Today.com<\/a>\u00a0reached more consumers than GMA on Yahoo. Almost 30 million unique visitors turned to\u00a0<a href=\"http:\/\/media.ne.cision.com\/l\/yoxwsadq\/today.com\/\">Today.com<\/a>\u00a0in June for exclusive interviews and the latest lifestyle, parenting and entertainment news, according to recent data from comScore.\u00a0 For 21 consecutive months (28 out of the last 29),\u00a0<a href=\"http:\/\/media.ne.cision.com\/l\/yoxwsadq\/today.com\/\">Today.com<\/a>\u00a0has reached more mobile consumers than GMA on Yahoo.<\/p>\n<p>Additionally,\u00a0<a href=\"http:\/\/media.ne.cision.com\/l\/yoxwsadq\/today.com\/\">Today.com<\/a>\u2019s mobile unique visitors have grown +62% over the last 12 months while GMA on Yahoo has declined -5% for the same period. As such,\u00a0<a href=\"http:\/\/media.ne.cision.com\/l\/yoxwsadq\/today.com\/\">Today.com<\/a>\u00a0has gone from parity in mobile unique visitors in September 2013 to nearly 2.5x GMA on Yahoo\u2019s mobile visitor number in June 2015.<\/p>\n<p>###<\/p>\n<p>NBC\u2019s TODAY is the news program that informs, entertains, inspires and sets the agenda each morning for Americans. Airing live\u00a0from 7 am to 11 am ET, TODAY\u00a0reaches more than 5 million people every day through its broadcast, and millions more through\u00a0<a href=\"http:\/\/media.ne.cision.com\/l\/hdtunnpo\/media.ne.cision.com\/l\/gckcsxeo\/media.ne.cision.com\/l\/vvsoqwep\/media.ne.cision.com\/l\/bzaoysap\/media.ne.cision.com\/l\/riwbtnsk\/media.ne.cision.com\/l\/vzoxgesk\/media.ne.cision.com\/l\/aucbumqk\/today.com\/\">TODAY.com<\/a>, the TODAY app, and social media platforms. Matt Lauer, Savannah Guthrie, Al Roker, Natalie Morales, Willie Geist, Tamron Hall, Carson Daly, Hoda Kotb, and Kathie Lee Gifford are the anchors and hosts, Noah Oppenheim is the SVP and Executive in Charge, and Don Nash is the executive producer.<\/p>\n<p>&nbsp;<\/p>\n<p><strong>For more information contact:<\/strong><\/p>\n<p>Megan Kopf Stackhouse<strong><br \/>\n<\/strong>NBC News<br \/>\ne: <a href=\"mailto:liz.fischer@nbcuni.com\">megan.kopf@nbcuni.com<\/a><\/p>\n<p>p: 212-664-6205<\/p>\n","protected":false},"excerpt":{"rendered":"<p>TODAY Beat GMA in the Key Demo A25-54 Monday by 20k TODAY Came Within a Slight 83k of GMA in the Key Demo for the Week TODAY Has Cut the Gap with GMA by a Giant 164k in the Key Demo and by 230k in Total Viewers, Quarter-to-Date vs. the Same Period Last Year TODAY [&#8230;]<\/p>\n<p><a class=\"btn btn-secondary understrap-read-more-link\" href=\"https:\/\/nbcuniversalnewsgroup.com\/nbcnews\/2015\/08\/13\/today-wins-monday-in-key-demo\/\">Read More&#8230;<span class=\"screen-reader-text\"> from \u2018TODAY\u2019 WINS MONDAY IN KEY DEMO<\/span><\/a><\/p>\n","protected":false},"author":4,"featured_media":0,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_jetpack_newsletter_access":"","_jetpack_dont_email_post_to_subs":false,"_jetpack_newsletter_tier_id":0,"_jetpack_memberships_contains_paywalled_content":false,"_jetpack_feature_clip_id":0,"_jetpack_memberships_contains_paid_content":false,"footnotes":"","jetpack_post_was_ever_published":false},"categories":[10],"tags":[],"class_list":["post-898","post","type-post","status-publish","format-standard","hentry","category-today"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v28.3 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>\u2018TODAY\u2019 WINS MONDAY IN KEY DEMO - NBC News Press Releases<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/nbcuniversalnewsgroup.com\/nbcnews\/2015\/08\/13\/today-wins-monday-in-key-demo\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"\u2018TODAY\u2019 WINS MONDAY IN KEY DEMO - NBC News Press Releases\" \/>\n<meta property=\"og:description\" content=\"TODAY Beat GMA in the Key Demo A25-54 Monday by 20k TODAY Came Within a Slight 83k of GMA in the Key Demo for the Week TODAY Has Cut the Gap with GMA by a Giant 164k in the Key Demo and by 230k in Total Viewers, Quarter-to-Date vs. the Same Period Last Year TODAY [...]Read More... from \u2018TODAY\u2019 WINS MONDAY IN KEY DEMO\" \/>\n<meta property=\"og:url\" content=\"https:\/\/nbcuniversalnewsgroup.com\/nbcnews\/2015\/08\/13\/today-wins-monday-in-key-demo\/\" \/>\n<meta property=\"og:site_name\" content=\"NBC News Press Releases\" \/>\n<meta property=\"article:published_time\" content=\"2015-08-13T15:24:51+00:00\" \/>\n<meta name=\"author\" content=\"Sarah Coffey\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:creator\" content=\"@NBCNewsPR\" \/>\n<meta name=\"twitter:site\" content=\"@NBCNewsPR\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Sarah Coffey\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"3 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\\\/\\\/nbcuniversalnewsgroup.com\\\/nbcnews\\\/2015\\\/08\\\/13\\\/today-wins-monday-in-key-demo\\\/#article\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/nbcuniversalnewsgroup.com\\\/nbcnews\\\/2015\\\/08\\\/13\\\/today-wins-monday-in-key-demo\\\/\"},\"author\":{\"name\":\"Sarah Coffey\",\"@id\":\"https:\\\/\\\/nbcuniversalnewsgroup.com\\\/nbcnews\\\/#\\\/schema\\\/person\\\/ba615b709c853838a8f6739d02071335\"},\"headline\":\"\u2018TODAY\u2019 WINS MONDAY IN KEY DEMO\",\"datePublished\":\"2015-08-13T15:24:51+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\\\/\\\/nbcuniversalnewsgroup.com\\\/nbcnews\\\/2015\\\/08\\\/13\\\/today-wins-monday-in-key-demo\\\/\"},\"wordCount\":703,\"publisher\":{\"@id\":\"https:\\\/\\\/nbcuniversalnewsgroup.com\\\/nbcnews\\\/#organization\"},\"articleSection\":[\"TODAY\"],\"inLanguage\":\"en-US\"},{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/nbcuniversalnewsgroup.com\\\/nbcnews\\\/2015\\\/08\\\/13\\\/today-wins-monday-in-key-demo\\\/\",\"url\":\"https:\\\/\\\/nbcuniversalnewsgroup.com\\\/nbcnews\\\/2015\\\/08\\\/13\\\/today-wins-monday-in-key-demo\\\/\",\"name\":\"\u2018TODAY\u2019 WINS MONDAY IN KEY DEMO - NBC News Press Releases\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/nbcuniversalnewsgroup.com\\\/nbcnews\\\/#website\"},\"datePublished\":\"2015-08-13T15:24:51+00:00\",\"breadcrumb\":{\"@id\":\"https:\\\/\\\/nbcuniversalnewsgroup.com\\\/nbcnews\\\/2015\\\/08\\\/13\\\/today-wins-monday-in-key-demo\\\/#breadcrumb\"},\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\\\/\\\/nbcuniversalnewsgroup.com\\\/nbcnews\\\/2015\\\/08\\\/13\\\/today-wins-monday-in-key-demo\\\/\"]}]},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\\\/\\\/nbcuniversalnewsgroup.com\\\/nbcnews\\\/2015\\\/08\\\/13\\\/today-wins-monday-in-key-demo\\\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\\\/\\\/nbcuniversalnewsgroup.com\\\/nbcnews\\\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"\u2018TODAY\u2019 WINS MONDAY IN KEY DEMO\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\\\/\\\/nbcuniversalnewsgroup.com\\\/nbcnews\\\/#website\",\"url\":\"https:\\\/\\\/nbcuniversalnewsgroup.com\\\/nbcnews\\\/\",\"name\":\"NBC News Press Releases\",\"description\":\"More Americans watch NBC News than any news organization in the world. Its leading and award-winning television news broadcasts include TODAY,\u00a0NBC Nightly News with Tom Llamas, Meet the Press with Kristen Welker and Dateline NBC. Additionally, NBC News produces\u00a0TODAY with Jenna &amp; Sheinelle, The 3rd Hour of TODAY, Sunday TODAY with Willie Geist, Weekend TODAY and NBC News Daily, as well as primetime specials and breaking news reports. The NBC News Digital Group consists of online destinations NBCNews.com \u2013 a top three news site \u2013 and TODAY.com \u2013 a top two lifestyle brand \u2013 as well as its streaming networks, NBC News NOW, Dateline 24\\\/7 and TODAY All Day. Additionally, the organization\u2019s award-winning audio unit is a top five podcast publisher in the U.S. and NBC News\u2019 Stay Tuned, a first-of-its-kind social newscast, is the premier destination for the Gen Z audience across TikTok, Snapchat and YouTube. NBC News also operates NBC News Studios, a unit producing premium documentaries, docuseries, select scripted programming, and content for emerging platforms, and the NBC NewsChannel affiliate news service.\",\"publisher\":{\"@id\":\"https:\\\/\\\/nbcuniversalnewsgroup.com\\\/nbcnews\\\/#organization\"},\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\\\/\\\/nbcuniversalnewsgroup.com\\\/nbcnews\\\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"en-US\"},{\"@type\":\"Organization\",\"@id\":\"https:\\\/\\\/nbcuniversalnewsgroup.com\\\/nbcnews\\\/#organization\",\"name\":\"NBC News Press Releases\",\"url\":\"https:\\\/\\\/nbcuniversalnewsgroup.com\\\/nbcnews\\\/\",\"logo\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\\\/\\\/nbcuniversalnewsgroup.com\\\/nbcnews\\\/#\\\/schema\\\/logo\\\/image\\\/\",\"url\":\"https:\\\/\\\/i0.wp.com\\\/nbcuniversalnewsgroup.com\\\/nbcnews\\\/wp-content\\\/uploads\\\/sites\\\/2\\\/2024\\\/03\\\/nbcnews-thumb.jpg?fit=2076%2C1152&ssl=1\",\"contentUrl\":\"https:\\\/\\\/i0.wp.com\\\/nbcuniversalnewsgroup.com\\\/nbcnews\\\/wp-content\\\/uploads\\\/sites\\\/2\\\/2024\\\/03\\\/nbcnews-thumb.jpg?fit=2076%2C1152&ssl=1\",\"width\":2076,\"height\":1152,\"caption\":\"NBC News Press Releases\"},\"image\":{\"@id\":\"https:\\\/\\\/nbcuniversalnewsgroup.com\\\/nbcnews\\\/#\\\/schema\\\/logo\\\/image\\\/\"},\"sameAs\":[\"https:\\\/\\\/x.com\\\/NBCNewsPR\",\"https:\\\/\\\/www.instagram.com\\\/nbcnewspr\\\/\",\"https:\\\/\\\/www.threads.net\\\/@nbcnewspr\"]},{\"@type\":\"Person\",\"@id\":\"https:\\\/\\\/nbcuniversalnewsgroup.com\\\/nbcnews\\\/#\\\/schema\\\/person\\\/ba615b709c853838a8f6739d02071335\",\"name\":\"Sarah Coffey\",\"image\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/a92cdd80c20b4cf5f37886a72700536146887132525e31aebb6e9def87471278?s=96&d=mm&r=g\",\"url\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/a92cdd80c20b4cf5f37886a72700536146887132525e31aebb6e9def87471278?s=96&d=mm&r=g\",\"contentUrl\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/a92cdd80c20b4cf5f37886a72700536146887132525e31aebb6e9def87471278?s=96&d=mm&r=g\",\"caption\":\"Sarah Coffey\"},\"url\":\"https:\\\/\\\/nbcuniversalnewsgroup.com\\\/nbcnews\\\/author\\\/nbcnewspress\\\/\"}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"\u2018TODAY\u2019 WINS MONDAY IN KEY DEMO - NBC News Press Releases","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/nbcuniversalnewsgroup.com\/nbcnews\/2015\/08\/13\/today-wins-monday-in-key-demo\/","og_locale":"en_US","og_type":"article","og_title":"\u2018TODAY\u2019 WINS MONDAY IN KEY DEMO - NBC News Press Releases","og_description":"TODAY Beat GMA in the Key Demo A25-54 Monday by 20k TODAY Came Within a Slight 83k of GMA in the Key Demo for the Week TODAY Has Cut the Gap with GMA by a Giant 164k in the Key Demo and by 230k in Total Viewers, Quarter-to-Date vs. the Same Period Last Year TODAY [...]Read More... from \u2018TODAY\u2019 WINS MONDAY IN KEY DEMO","og_url":"https:\/\/nbcuniversalnewsgroup.com\/nbcnews\/2015\/08\/13\/today-wins-monday-in-key-demo\/","og_site_name":"NBC News Press Releases","article_published_time":"2015-08-13T15:24:51+00:00","author":"Sarah Coffey","twitter_card":"summary_large_image","twitter_creator":"@NBCNewsPR","twitter_site":"@NBCNewsPR","twitter_misc":{"Written by":"Sarah Coffey","Est. reading time":"3 minutes"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"Article","@id":"https:\/\/nbcuniversalnewsgroup.com\/nbcnews\/2015\/08\/13\/today-wins-monday-in-key-demo\/#article","isPartOf":{"@id":"https:\/\/nbcuniversalnewsgroup.com\/nbcnews\/2015\/08\/13\/today-wins-monday-in-key-demo\/"},"author":{"name":"Sarah Coffey","@id":"https:\/\/nbcuniversalnewsgroup.com\/nbcnews\/#\/schema\/person\/ba615b709c853838a8f6739d02071335"},"headline":"\u2018TODAY\u2019 WINS MONDAY IN KEY DEMO","datePublished":"2015-08-13T15:24:51+00:00","mainEntityOfPage":{"@id":"https:\/\/nbcuniversalnewsgroup.com\/nbcnews\/2015\/08\/13\/today-wins-monday-in-key-demo\/"},"wordCount":703,"publisher":{"@id":"https:\/\/nbcuniversalnewsgroup.com\/nbcnews\/#organization"},"articleSection":["TODAY"],"inLanguage":"en-US"},{"@type":"WebPage","@id":"https:\/\/nbcuniversalnewsgroup.com\/nbcnews\/2015\/08\/13\/today-wins-monday-in-key-demo\/","url":"https:\/\/nbcuniversalnewsgroup.com\/nbcnews\/2015\/08\/13\/today-wins-monday-in-key-demo\/","name":"\u2018TODAY\u2019 WINS MONDAY IN KEY DEMO - NBC News Press Releases","isPartOf":{"@id":"https:\/\/nbcuniversalnewsgroup.com\/nbcnews\/#website"},"datePublished":"2015-08-13T15:24:51+00:00","breadcrumb":{"@id":"https:\/\/nbcuniversalnewsgroup.com\/nbcnews\/2015\/08\/13\/today-wins-monday-in-key-demo\/#breadcrumb"},"inLanguage":"en-US","potentialAction":[{"@type":"ReadAction","target":["https:\/\/nbcuniversalnewsgroup.com\/nbcnews\/2015\/08\/13\/today-wins-monday-in-key-demo\/"]}]},{"@type":"BreadcrumbList","@id":"https:\/\/nbcuniversalnewsgroup.com\/nbcnews\/2015\/08\/13\/today-wins-monday-in-key-demo\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https:\/\/nbcuniversalnewsgroup.com\/nbcnews\/"},{"@type":"ListItem","position":2,"name":"\u2018TODAY\u2019 WINS MONDAY IN KEY DEMO"}]},{"@type":"WebSite","@id":"https:\/\/nbcuniversalnewsgroup.com\/nbcnews\/#website","url":"https:\/\/nbcuniversalnewsgroup.com\/nbcnews\/","name":"NBC News Press Releases","description":"More Americans watch NBC News than any news organization in the world. Its leading and award-winning television news broadcasts include TODAY,\u00a0NBC Nightly News with Tom Llamas, Meet the Press with Kristen Welker and Dateline NBC. Additionally, NBC News produces\u00a0TODAY with Jenna &amp; Sheinelle, The 3rd Hour of TODAY, Sunday TODAY with Willie Geist, Weekend TODAY and NBC News Daily, as well as primetime specials and breaking news reports. The NBC News Digital Group consists of online destinations NBCNews.com \u2013 a top three news site \u2013 and TODAY.com \u2013 a top two lifestyle brand \u2013 as well as its streaming networks, NBC News NOW, Dateline 24\/7 and TODAY All Day. Additionally, the organization\u2019s award-winning audio unit is a top five podcast publisher in the U.S. and NBC News\u2019 Stay Tuned, a first-of-its-kind social newscast, is the premier destination for the Gen Z audience across TikTok, Snapchat and YouTube. NBC News also operates NBC News Studios, a unit producing premium documentaries, docuseries, select scripted programming, and content for emerging platforms, and the NBC NewsChannel affiliate news service.","publisher":{"@id":"https:\/\/nbcuniversalnewsgroup.com\/nbcnews\/#organization"},"potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/nbcuniversalnewsgroup.com\/nbcnews\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"en-US"},{"@type":"Organization","@id":"https:\/\/nbcuniversalnewsgroup.com\/nbcnews\/#organization","name":"NBC News Press Releases","url":"https:\/\/nbcuniversalnewsgroup.com\/nbcnews\/","logo":{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/nbcuniversalnewsgroup.com\/nbcnews\/#\/schema\/logo\/image\/","url":"https:\/\/i0.wp.com\/nbcuniversalnewsgroup.com\/nbcnews\/wp-content\/uploads\/sites\/2\/2024\/03\/nbcnews-thumb.jpg?fit=2076%2C1152&ssl=1","contentUrl":"https:\/\/i0.wp.com\/nbcuniversalnewsgroup.com\/nbcnews\/wp-content\/uploads\/sites\/2\/2024\/03\/nbcnews-thumb.jpg?fit=2076%2C1152&ssl=1","width":2076,"height":1152,"caption":"NBC News Press Releases"},"image":{"@id":"https:\/\/nbcuniversalnewsgroup.com\/nbcnews\/#\/schema\/logo\/image\/"},"sameAs":["https:\/\/x.com\/NBCNewsPR","https:\/\/www.instagram.com\/nbcnewspr\/","https:\/\/www.threads.net\/@nbcnewspr"]},{"@type":"Person","@id":"https:\/\/nbcuniversalnewsgroup.com\/nbcnews\/#\/schema\/person\/ba615b709c853838a8f6739d02071335","name":"Sarah Coffey","image":{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/secure.gravatar.com\/avatar\/a92cdd80c20b4cf5f37886a72700536146887132525e31aebb6e9def87471278?s=96&d=mm&r=g","url":"https:\/\/secure.gravatar.com\/avatar\/a92cdd80c20b4cf5f37886a72700536146887132525e31aebb6e9def87471278?s=96&d=mm&r=g","contentUrl":"https:\/\/secure.gravatar.com\/avatar\/a92cdd80c20b4cf5f37886a72700536146887132525e31aebb6e9def87471278?s=96&d=mm&r=g","caption":"Sarah Coffey"},"url":"https:\/\/nbcuniversalnewsgroup.com\/nbcnews\/author\/nbcnewspress\/"}]}},"jetpack_sharing_enabled":true,"jetpack_featured_media_url":"","_links":{"self":[{"href":"https:\/\/nbcuniversalnewsgroup.com\/nbcnews\/wp-json\/wp\/v2\/posts\/898","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/nbcuniversalnewsgroup.com\/nbcnews\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/nbcuniversalnewsgroup.com\/nbcnews\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/nbcuniversalnewsgroup.com\/nbcnews\/wp-json\/wp\/v2\/users\/4"}],"replies":[{"embeddable":true,"href":"https:\/\/nbcuniversalnewsgroup.com\/nbcnews\/wp-json\/wp\/v2\/comments?post=898"}],"version-history":[{"count":0,"href":"https:\/\/nbcuniversalnewsgroup.com\/nbcnews\/wp-json\/wp\/v2\/posts\/898\/revisions"}],"wp:attachment":[{"href":"https:\/\/nbcuniversalnewsgroup.com\/nbcnews\/wp-json\/wp\/v2\/media?parent=898"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/nbcuniversalnewsgroup.com\/nbcnews\/wp-json\/wp\/v2\/categories?post=898"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/nbcuniversalnewsgroup.com\/nbcnews\/wp-json\/wp\/v2\/tags?post=898"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}