{"id":8763,"date":"2026-07-01T20:08:53","date_gmt":"2026-07-01T20:08:53","guid":{"rendered":"https:\/\/nbcuniversalnewsgroup.com\/nbcnews\/?p=8763"},"modified":"2026-07-01T20:12:29","modified_gmt":"2026-07-01T20:12:29","slug":"dateline-is-the-1-friday-newsmagazine-in-both-key-demos-for-the-10th-consecutive-quarter","status":"publish","type":"post","link":"https:\/\/nbcuniversalnewsgroup.com\/nbcnews\/2026\/07\/01\/dateline-is-the-1-friday-newsmagazine-in-both-key-demos-for-the-10th-consecutive-quarter\/","title":{"rendered":"DATELINE IS THE #1 FRIDAY NEWSMAGAZINE IN BOTH KEY DEMOS FOR THE 10TH CONSECUTIVE QUARTER"},"content":{"rendered":"\n<p class=\"wp-block-paragraph\"><em><strong>The True Crime Original Increases A25-54 &amp; A18-49 Viewers vs. Last Year &amp; Quarter, Tops ABC\u2019s \u201820\/20\u2019 By Double Digits<\/strong><\/em><\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><em><strong>Remains #1 Most-Watched News Magazine &amp; True-Crime Franchise with 92.1 million Total Viewers<\/strong><\/em><\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><em><strong>Dateline 24\/7 Marks 3rd Best Quarter on Record as the Dateline Showcast Grows by Double Digits<\/strong><\/em><\/p>\n\n\n\n<p class=\"wp-block-paragraph\">July 1, 2026 \u2013 <em>Dateline<\/em> <strong>wins Friday nights in the key demos for 2Q\u201926<\/strong>, topping ABC\u2019s <em>20<\/em>\/<em>20<\/em> for <strong>the 10th consecutive quarter<\/strong>, most recently by double digits. According to Nielsen Media Research, the true crime original averages <strong>786,000 A25-54<\/strong> viewers<strong>, +31,000<\/strong> vs. last quarter and <strong>+11,000<\/strong> vs. last year. Among A18-49 viewers, Dateline averages <strong>538,000 viewers<\/strong>, growing +<strong>1,000 <\/strong>vs. last quarter and <strong>+31,000<\/strong> vs. last year. <em>Dateline <\/em>also averaged <strong>3.4 million total viewers<\/strong>. <\/p>\n\n\n\n<p class=\"wp-block-paragraph\">The broadcast remains the #1 most-watched news magazine franchise and the #1 most-watched true crime franchise in total linear minutes watched for 2Q\u201926, <strong>with 92.1 million total viewers,<\/strong> up <strong>+3% <\/strong>vs. last year. During 2Q\u201926, viewers also consumed <strong>over 28.2 billion minutes of Dateline<\/strong> across TV and digital platforms. The streaming network, Dateline 24\/7, also <strong>marked its 3rd best quarter on record<\/strong> and <strong>its 2nd straight quarter with quarter over quarter growth. \u00a0<\/strong>Additionally, <em>Dateline<\/em>\u2019s chart-topping showcast, which features broadcasts as podcast episodes, <strong>marked 30 million total downloads<\/strong>, growing <strong>+18% vs. last quarter<\/strong>. <em>True Crime Weekly<\/em>, hosted by correspondent Andrea Canning, also delivered its <strong>2nd best quarter on record<\/strong>. <\/p>\n\n\n\n<p class=\"wp-block-paragraph\">During 2Q\u201926, <em>Dateline <\/em>launched <strong>the top-charting podcast<\/strong> from Keith Morrison, <em>Five Miles from Home<\/em>, and featured extensive reporting from Lester Holt on the trial of Luigi Mangione and the tragedy at Camp Mystic. During this time, <em>Dateline <\/em>also debuted the\u00a0<em>Dateline en Espa\u00f1ol<\/em>\u00a0always-on streaming channel hosted by<em>\u00a0Noticias Telemundo\u00a0<\/em>and\u00a0<em>Weekend NBC Nightly News<\/em>\u00a0anchor Jos\u00e9 D\u00edaz-Balart. The 35th season of NBC\u2019s longest-running primetime show kicks off in September.<\/p>\n\n\n\n<figure class=\"wp-block-image size-full\"><img data-recalc-dims=\"1\" loading=\"lazy\" decoding=\"async\" width=\"523\" height=\"153\" src=\"https:\/\/i0.wp.com\/nbcuniversalnewsgroup.com\/nbcnews\/wp-content\/uploads\/sites\/2\/2026\/07\/image.png?resize=523%2C153&#038;ssl=1\" alt=\"\" class=\"wp-image-8766\" srcset=\"https:\/\/i0.wp.com\/nbcuniversalnewsgroup.com\/nbcnews\/wp-content\/uploads\/sites\/2\/2026\/07\/image.png?w=523&amp;ssl=1 523w, https:\/\/i0.wp.com\/nbcuniversalnewsgroup.com\/nbcnews\/wp-content\/uploads\/sites\/2\/2026\/07\/image.png?resize=300%2C88&amp;ssl=1 300w, https:\/\/i0.wp.com\/nbcuniversalnewsgroup.com\/nbcnews\/wp-content\/uploads\/sites\/2\/2026\/07\/image.png?resize=24%2C7&amp;ssl=1 24w, https:\/\/i0.wp.com\/nbcuniversalnewsgroup.com\/nbcnews\/wp-content\/uploads\/sites\/2\/2026\/07\/image.png?resize=36%2C11&amp;ssl=1 36w, https:\/\/i0.wp.com\/nbcuniversalnewsgroup.com\/nbcnews\/wp-content\/uploads\/sites\/2\/2026\/07\/image.png?resize=48%2C14&amp;ssl=1 48w\" sizes=\"auto, (max-width: 523px) 100vw, 523px\" \/><\/figure>\n\n\n\n<p class=\"wp-block-paragraph\"><em>Dateline 24\/7 Source: Adobe Analytics &amp; Partner Dashboards, Hours Viewed.<\/em><\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><em>Podcast Source: Simplecast, Downloads.<\/em><\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><em>###<\/em><\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Dominique Donahue<a href=\"mailto:Dominique.Donahue@nbcuni.com\">Dominique.Donahue@nbcuni.com<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>The True Crime Original Increases A25-54 &amp; A18-49 Viewers vs. Last Year &amp; Quarter, Tops ABC\u2019s \u201820\/20\u2019 By Double Digits Remains #1 Most-Watched News Magazine &amp; True-Crime Franchise with 92.1 million Total Viewers Dateline 24\/7 Marks 3rd Best Quarter on Record as the Dateline Showcast Grows by Double Digits July 1, 2026 \u2013 Dateline wins [&#8230;]<\/p>\n<p><a class=\"btn btn-secondary understrap-read-more-link\" href=\"https:\/\/nbcuniversalnewsgroup.com\/nbcnews\/2026\/07\/01\/dateline-is-the-1-friday-newsmagazine-in-both-key-demos-for-the-10th-consecutive-quarter\/\">Read More&#8230;<span class=\"screen-reader-text\"> from DATELINE IS THE #1 FRIDAY NEWSMAGAZINE IN BOTH KEY DEMOS FOR THE 10TH CONSECUTIVE QUARTER<\/span><\/a><\/p>\n","protected":false},"author":5,"featured_media":8764,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_jetpack_newsletter_access":"","_jetpack_dont_email_post_to_subs":true,"_jetpack_newsletter_tier_id":0,"_jetpack_memberships_contains_paywalled_content":false,"_jetpack_feature_clip_id":0,"_jetpack_memberships_contains_paid_content":false,"footnotes":"","jetpack_post_was_ever_published":false},"categories":[33,170],"tags":[65,4],"class_list":["post-8763","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-dateline","category-featured","tag-dateline-nbc","tag-feature"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v28.1 - 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