{"id":8053,"date":"2025-04-01T16:18:17","date_gmt":"2025-04-01T16:18:17","guid":{"rendered":"https:\/\/nbcuniversalnewsgroup.com\/nbcnews\/?p=8053"},"modified":"2025-04-01T16:18:20","modified_gmt":"2025-04-01T16:18:20","slug":"1q25-nightly-news-with-lester-holt-increases-viewership-across-the-board","status":"publish","type":"post","link":"https:\/\/nbcuniversalnewsgroup.com\/nbcnews\/2025\/04\/01\/1q25-nightly-news-with-lester-holt-increases-viewership-across-the-board\/","title":{"rendered":"1Q25: &#8220;Nightly News with Lester Holt&#8221; Increases Viewership Across the Board"},"content":{"rendered":"\n<p><strong><em>\u2018Nightly\u2019 Gains the Most A25-54 Viewers vs. Last Quarter Compared to Competition&nbsp;<\/em><\/strong><\/p>\n\n\n\n<p><strong><em>Ranks as #4 Most-Watched Program on TV<\/em><\/strong><\/p>\n\n\n\n<p><strong><u>1<sup>ST&nbsp;<\/sup>QUARTER 2025: Ratings Highlights&nbsp;<\/u><\/strong><\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li><em>Nightly News\u00a0<\/em>increases viewership across the board vs. last quarter, +9% in total viewers, +10% in key A25-54 demo and +9% in A18-49. Compared to ABC and CBS,\u00a0<em>Nightly News\u00a0<\/em>gained the most key A25-54 demo viewers vs. last quarter<\/li>\n\n\n\n<li><em>Nightly News<\/em>\u00a0is the 4th most-watched program in all of TV in total viewers for the quarter, averaging 6.561 million total viewers, excluding specials, sports &amp; syndication<\/li>\n<\/ul>\n\n\n\n<p><strong><u>1<sup>ST&nbsp;<\/sup>QUARTER 2025: Nightly Stats&nbsp;<\/u><\/strong><\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Averages 6.561 million total viewers, topping CBS by +1.995 million (+44%)<\/li>\n\n\n\n<li>Vs. the prior quarter,\u00a0<em>Nightly\u00a0<\/em>increases total viewership by +538,000 (+9%)<\/li>\n\n\n\n<li>Averages 975,000 A25-54 viewers, beating CBS by +319,000 (+49%)<\/li>\n\n\n\n<li>Vs. the prior quarter,\u00a0<em>Nightly\u00a0<\/em>grows A25-54 viewership by +87,000 (+10%)<\/li>\n\n\n\n<li>Averages 645,000 A18-49 viewers, topping CBS by +207,000 (+47%)<\/li>\n\n\n\n<li>Vs. the prior quarter,\u00a0<em>Nightly\u00a0<\/em>increases A18-49 viewership by +54,000 (+9%)<\/li>\n<\/ul>\n\n\n\n<p><strong><u>1<sup>ST&nbsp;<\/sup>QUARTER 2025<\/u><\/strong><\/p>\n\n\n\n<figure class=\"wp-block-table\"><table class=\"has-fixed-layout\"><tbody><tr><td rowspan=\"2\"><strong>Program<\/strong><\/td><td><strong>P25-54<\/strong><\/td><td><strong>P18-49<\/strong><\/td><td><strong>P2+<\/strong><\/td><\/tr><tr><td><strong>Imps<\/strong><\/td><td><strong>Imps<\/strong><\/td><td><strong>Imps<\/strong><\/td><\/tr><tr><td><strong>NBC NIGHTLY NEWS<\/strong><\/td><td><strong>975<\/strong><\/td><td><strong>645<\/strong><\/td><td><strong>6,561<\/strong><\/td><\/tr><tr><td>CBS EVENING NEWS<\/td><td>656<\/td><td>438<\/td><td>4,566<\/td><\/tr><tr><td>ABC WORLD NEWS TONIGHT<\/td><td>1,130<\/td><td>784<\/td><td>8,018<\/td><\/tr><\/tbody><\/table><\/figure>\n\n\n\n<p><strong><em>Source: Nielsen&nbsp;Panel, L+SD, 12\/30\/2024-3\/30\/2025. Average audience based on regularly-titled telecasts only.<\/em><\/strong><\/p>\n\n\n\n<p><strong>###&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;<\/strong><\/p>\n\n\n\n<p><strong><em>NBC NIGHTLY NEWS WITH LESTER HOLT<\/em><\/strong><strong>&nbsp;IS THE #5 MOST-WATCHED PROGRAM OF THE WEEK<\/strong><\/p>\n\n\n\n<p><strong><u>Week of March 24 Nightly Stats<\/u><\/strong><\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Nightly News is the #5 most-watched show of the week with 5.862 million total viewers, excluding specials, sports &amp; syndication.\u00a0<em>Nightly\u00a0<\/em>tops CBS by + 1.857 million (+46%)<\/li>\n\n\n\n<li>Averages 820,000 A25-54 viewers, beating CBS by +274,000 (+50%)<\/li>\n\n\n\n<li>Averages 510,000 A18-49 viewers, topping CBS by +145,000 (+40%)<\/li>\n\n\n\n<li>Across digital, Nightly News delivered 15.2 million video views and 1.5 million hours viewed on &amp; off network platforms<\/li>\n\n\n\n<li>On YouTube, weekday episodes reached 658,000 views and 517,000 viewers<\/li>\n<\/ul>\n\n\n\n<p><strong><u>WEEK of MARCH 24-30, 2025<\/u><\/strong><\/p>\n\n\n\n<figure class=\"wp-block-table\"><table class=\"has-fixed-layout\"><tbody><tr><td rowspan=\"2\"><strong>Program<\/strong><\/td><td><strong>P25-54<\/strong><\/td><td><strong>P18-49<\/strong><\/td><td><strong>P2+<\/strong><\/td><\/tr><tr><td><strong>Imps<\/strong><\/td><td><strong>Imps<\/strong><\/td><td><strong>Imps<\/strong><\/td><\/tr><tr><td><strong>NBC NIGHTLY NEWS<\/strong><\/td><td><strong>820<\/strong><\/td><td><strong>510<\/strong><\/td><td><strong>5,862<\/strong><\/td><\/tr><tr><td>CBS EVENING NEWS<\/td><td>546<\/td><td>365<\/td><td>4,005<\/td><\/tr><tr><td>ABC WORLD NEWS TONIGHT<\/td><td>1,023<\/td><td>694<\/td><td>7,412<\/td><\/tr><\/tbody><\/table><\/figure>\n\n\n\n<p><strong><em>Source: Nielsen&nbsp;Panel, L+SD, 3\/24\/2025-3\/30\/2025. Average audience based on regularly-titled telecasts only.<\/em><\/strong>&nbsp;<strong><em>Note: CBS Evening News was based on a 3-day average, retitling on Thursday and Friday due to March Madness coverage. Nightly News was based on a 4-day average, retitling on Thursday.<\/em><\/strong><\/p>\n\n\n\n<p><\/p>\n","protected":false},"excerpt":{"rendered":"<p>\u2018Nightly\u2019 Gains the Most A25-54 Viewers vs. Last Quarter Compared to Competition&nbsp; Ranks as #4 Most-Watched Program on TV 1ST&nbsp;QUARTER 2025: Ratings Highlights&nbsp; 1ST&nbsp;QUARTER 2025: Nightly Stats&nbsp; 1ST&nbsp;QUARTER 2025 Program P25-54 P18-49 P2+ Imps Imps Imps NBC NIGHTLY NEWS 975 645 6,561 CBS EVENING NEWS 656 438 4,566 ABC WORLD NEWS TONIGHT 1,130 784 8,018 [&#8230;]<\/p>\n<p><a class=\"btn btn-secondary understrap-read-more-link\" href=\"https:\/\/nbcuniversalnewsgroup.com\/nbcnews\/2025\/04\/01\/1q25-nightly-news-with-lester-holt-increases-viewership-across-the-board\/\">Read More&#8230;<span class=\"screen-reader-text\"> from 1Q25: &#8220;Nightly News with Lester Holt&#8221; Increases Viewership Across the Board<\/span><\/a><\/p>\n","protected":false},"author":5,"featured_media":7633,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"jetpack_post_was_ever_published":false,"_jetpack_newsletter_access":"","_jetpack_dont_email_post_to_subs":false,"_jetpack_newsletter_tier_id":0,"_jetpack_memberships_contains_paywalled_content":false,"_jetpack_memberships_contains_paid_content":false,"footnotes":""},"categories":[170,5],"tags":[],"class_list":["post-8053","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-featured","category-nbc-nightly-news"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.4 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>1Q25: &quot;Nightly News with Lester Holt&quot; 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