{"id":7958,"date":"2025-02-04T18:05:52","date_gmt":"2025-02-04T18:05:52","guid":{"rendered":"https:\/\/nbcuniversalnewsgroup.com\/nbcnews\/?p=7958"},"modified":"2025-02-04T20:06:48","modified_gmt":"2025-02-04T20:06:48","slug":"nbc-nightly-news-with-lester-holt-is-1-in-key-demos-thursday","status":"publish","type":"post","link":"https:\/\/nbcuniversalnewsgroup.com\/nbcnews\/2025\/02\/04\/nbc-nightly-news-with-lester-holt-is-1-in-key-demos-thursday\/","title":{"rendered":"&#8220;NBC Nightly News with Lester Holt&#8221; is #1 in Key Demos Thursday"},"content":{"rendered":"\n<p class=\"wp-block-paragraph\"><strong><em>Only Evening Newscast to Grow Across the Board vs. Last Year<\/em><\/strong><\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong><em>Marks Closest A25-54 Gap vs. ABC in Nearly 6 Months<\/em><\/strong><\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong><u>Week of January 27 Ratings Highlights&nbsp;<\/u><\/strong><\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li><em>Nightly News<\/em>\u00a0tops ABC in the key demos on Thursday \u00a0by +150,000 in A25-54 and by +158,000 in A18-49, the newscast\u2019s largest single-day wins since August\u00a0<\/li>\n\n\n\n<li><em>Nightly News<\/em>\u00a0is the only evening newscast to grow across the board vs. last year, including by +180,000 in total viewers, +84,000 in A25-54 and +62,000 in A18-49\u00a0<\/li>\n\n\n\n<li><em>Nightly News<\/em>\u00a0increases the key demos vs. last week\u00a0and marks three-week high in A25-54<\/li>\n\n\n\n<li><em>Nightly News<\/em>\u00a0marks its closest A25-54 gap vs. ABC since August 8, 2024 and closes the key demo gap vs. the network by 49% in year-over-year measurements\u00a0<\/li>\n\n\n\n<li><em>Nightly News<\/em>\u00a0is the #3 most-watched show of the week with 6.926 million total viewers, excluding specials, sports &amp; syndication<\/li>\n<\/ul>\n\n\n\n<p class=\"wp-block-paragraph\"><strong><u>Week of January 27 Stats<\/u><\/strong><\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Averages 6.926 million total viewers, topping CBS by + 2.114 million (+44%)\n<ul class=\"wp-block-list\">\n<li><em>Nightly News<\/em>\u00a0increases total viewership vs. last year by +180,000<\/li>\n<\/ul>\n<\/li>\n\n\n\n<li>Averages 1.093 million A25-54 viewers, topping CBS by +405,000 (+59%)\n<ul class=\"wp-block-list\">\n<li>Tops ABC in the A25-54 demo on Thursday by +150,000<\/li>\n\n\n\n<li><em>Nightly News<\/em>\u00a0increases A25-54 viewership vs. last year by +84,000 and last week by +42,000<\/li>\n\n\n\n<li>In week over week,\u00a0<em>Nightly News<\/em>\u00a0narrows the A25-54 gap vs. ABC by 48%<\/li>\n\n\n\n<li>In year over year,\u00a0<em>Nightly News<\/em>\u00a0closes the A25-54 gap vs. ABC by 49%<\/li>\n<\/ul>\n<\/li>\n\n\n\n<li>Averages\u00a0731,000\u00a0A18-49 viewers, beating CBS by +289,000 (+65%)\n<ul class=\"wp-block-list\">\n<li>Tops ABC in the A18-49 demo on Thursday by +158,000<\/li>\n\n\n\n<li><em>Nightly News<\/em>\u00a0increases A18-49 viewership vs. last year by +62,000 and last week by +4,000\u00a0<\/li>\n\n\n\n<li>In week over week,\u00a0<em>Nightly News<\/em>\u00a0narrows the A18-49 gap vs. ABC by 32%<\/li>\n\n\n\n<li>In year over year,\u00a0<em>Nightly News<\/em>\u00a0closes the A25-54 gap vs. ABC by 68%<\/li>\n<\/ul>\n<\/li>\n\n\n\n<li><em>Nightly News<\/em>\u00a0received 20.8 million video views and 1.37 hours viewed across digital platforms.<\/li>\n<\/ul>\n\n\n\n<p class=\"wp-block-paragraph\"><strong><u>WEEK of JANUARY 27-FEBRUARY 2, 2025<\/u><\/strong><\/p>\n\n\n\n<figure class=\"wp-block-table\"><table class=\"has-fixed-layout\"><tbody><tr><td rowspan=\"2\"><strong>Program<\/strong><strong><\/strong><\/td><td><strong>P25-54<\/strong><\/td><td><strong>P18-49<\/strong><\/td><td><strong>P2+<\/strong><\/td><\/tr><tr><td><strong>Imps<\/strong><\/td><td><strong>Imps<\/strong><\/td><td><strong>Imps<\/strong><\/td><\/tr><tr><td><strong>NBC NIGHTLY NEWS<\/strong><\/td><td><strong>1,093<\/strong><\/td><td><strong>731<\/strong><\/td><td><strong>6,926<\/strong><\/td><\/tr><tr><td>CBS EVENING NEWS<\/td><td>688<\/td><td>442<\/td><td>4,812<\/td><\/tr><tr><td>ABC WORLD NEWS TONIGHT<\/td><td>1,137<\/td><td>761<\/td><td>8,304<\/td><\/tr><\/tbody><\/table><\/figure>\n\n\n\n<p class=\"wp-block-paragraph\"><strong><em>Source: Nielsen&nbsp;Panel, L+SD, 1\/27\/2025-2\/2\/2025. Average audience based on regularly-titled telecasts only.&nbsp;<\/em><\/strong><strong>Note: All three programs were based on 4-day averages, retitled on Friday due to special report impact (Philadelphia plane crash).<\/strong><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Only Evening Newscast to Grow Across the Board vs. Last Year Marks Closest A25-54 Gap vs. ABC in Nearly 6 Months Week of January 27 Ratings Highlights&nbsp; Week of January 27 Stats WEEK of JANUARY 27-FEBRUARY 2, 2025 Program P25-54 P18-49 P2+ Imps Imps Imps NBC NIGHTLY NEWS 1,093 731 6,926 CBS EVENING NEWS 688 [&#8230;]<\/p>\n<p><a class=\"btn btn-secondary understrap-read-more-link\" href=\"https:\/\/nbcuniversalnewsgroup.com\/nbcnews\/2025\/02\/04\/nbc-nightly-news-with-lester-holt-is-1-in-key-demos-thursday\/\">Read More&#8230;<span class=\"screen-reader-text\"> from &#8220;NBC Nightly News with Lester Holt&#8221; is #1 in Key Demos Thursday<\/span><\/a><\/p>\n","protected":false},"author":5,"featured_media":7633,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_jetpack_newsletter_access":"","_jetpack_dont_email_post_to_subs":false,"_jetpack_newsletter_tier_id":0,"_jetpack_memberships_contains_paywalled_content":false,"_jetpack_feature_clip_id":0,"_jetpack_memberships_contains_paid_content":false,"footnotes":"","jetpack_post_was_ever_published":false},"categories":[170,5],"tags":[],"class_list":["post-7958","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-featured","category-nbc-nightly-news"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v28.5 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>&quot;NBC Nightly News with Lester Holt&quot; 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