{"id":7754,"date":"2024-10-01T15:38:20","date_gmt":"2024-10-01T15:38:20","guid":{"rendered":"https:\/\/nbcuniversalnewsgroup.com\/nbcnews\/?p=7754"},"modified":"2024-10-01T15:38:23","modified_gmt":"2024-10-01T15:38:23","slug":"nbc-nightly-news-with-lester-holt-is-1-in-key-demo-on-thursday-2","status":"publish","type":"post","link":"https:\/\/nbcuniversalnewsgroup.com\/nbcnews\/2024\/10\/01\/nbc-nightly-news-with-lester-holt-is-1-in-key-demo-on-thursday-2\/","title":{"rendered":"&#8216;NBC Nightly News with Lester Holt&#8217; is #1 in Key Demo on Thursday"},"content":{"rendered":"\n<p><strong><em>Hits 7-Week High in A25-54, Increases Week-Over-Week Measurements Across the Board<\/em><\/strong><\/p>\n\n\n\n<p><strong><em>Marks Strongest Week on Digital in Nearly a Year<\/em><\/strong><\/p>\n\n\n\n<p><strong><em>Ranks as #2 Most-Watched Program in All of TV For the Week<\/em><\/strong><\/p>\n\n\n\n<p><strong><u>Week of September 23 Ratings Highlights&nbsp;<\/u><\/strong><\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li><em>Nightly News<\/em>\u00a0tops ABC in the key demo on Thursday by +10,000 in A25-54, marking the third week straight of beating ABC for at least one weeknight\u00a0<\/li>\n\n\n\n<li><em>Nightly News<\/em>\u00a0hits a 7-week A25-54 high with 929,000 viewers and increases viewership across the board vs. last week<\/li>\n\n\n\n<li><em>Nightly News\u00a0<\/em>marks its strongest week on digital since October 2023, with 17 million video views and 1.2 million hours viewed across digital platforms\u00a0<\/li>\n\n\n\n<li><em>Nightly News<\/em>\u00a0is the #2 most-watched show of the week (Monday-Friday only) with 5.996 million total viewers, excluding specials, sports &amp; syndication<\/li>\n<\/ul>\n\n\n\n<p><strong><u>Week of September 23 Stats&nbsp;<\/u><\/strong><\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Averages 5.996 million total viewers, topping CBS by + 1.356 million (+29%)\n<ul class=\"wp-block-list\">\n<li>In week over week,\u00a0<em>Nightly News\u00a0<\/em>closes the total viewer gap vs. ABC by 8%<\/li>\n\n\n\n<li><em>Nightly News\u00a0<\/em>increases total viewership vs. last week by +384,000<\/li>\n<\/ul>\n<\/li>\n\n\n\n<li>Averages 929,000 A25-54 viewers, topping CBS by +249,000 (+37%)\n<ul class=\"wp-block-list\">\n<li>Tops ABC in the A25-54 demo on Thursday by +10,000<\/li>\n\n\n\n<li>In week over week,\u00a0<em>Nightly News\u00a0<\/em>shrinks viewership gap vs. ABC by 11%<\/li>\n\n\n\n<li><em>Nightly News\u00a0<\/em>grows A25-54 viewership vs. last week by +103,000, marking 7-week high in key demo\u00a0<\/li>\n<\/ul>\n<\/li>\n\n\n\n<li>Averages 609,000 A18-49 viewers, beating CBS by +153,000 (+34%)\n<ul class=\"wp-block-list\">\n<li><em>Nightly News\u00a0<\/em>increases A18-49 viewership vs. last week by +49,000, hits 6-week high\u00a0<\/li>\n<\/ul>\n<\/li>\n\n\n\n<li>Across digital,\u00a0<em>Nightly News\u00a0<\/em>marks its strongest week since October 2023, with 17 million video views and 1.2 million hours viewed across digital platform\u00a0<\/li>\n\n\n\n<li>On YouTube, weekday episodes reached 618,000 views<\/li>\n<\/ul>\n\n\n\n<p><strong><u>WEEK of SEPTEMBER 23-29, 2024<\/u><\/strong><strong><u><\/u><\/strong><\/p>\n\n\n\n<figure class=\"wp-block-table\"><table class=\"has-fixed-layout\"><tbody><tr><td rowspan=\"2\"><strong>Program<\/strong><strong><\/strong><\/td><td><strong>P25-54<\/strong><\/td><td><strong>P18-49<\/strong><\/td><td><strong>P2+<\/strong><\/td><\/tr><tr><td><strong>Imps<\/strong><\/td><td><strong>Imps<\/strong><\/td><td><strong>Imps<\/strong><\/td><\/tr><tr><td><strong>NBC NIGHTLY NEWS<\/strong><\/td><td><strong>929<\/strong><\/td><td><strong>609<\/strong><\/td><td><strong>5,996<\/strong><\/td><\/tr><tr><td>CBS EVENING NEWS<\/td><td>680<\/td><td>456<\/td><td>4,640<\/td><\/tr><tr><td>ABC WORLD NEWS TONIGHT<\/td><td>1,039<\/td><td>712<\/td><td>7,445<\/td><\/tr><\/tbody><\/table><figcaption class=\"wp-element-caption\"><strong><em>Source: Nielsen Panel, L+SD, 9\/23\/2024-9\/29\/2024. Average audience based on regularly-titled telecasts only.<\/em><\/strong><\/figcaption><\/figure>\n\n\n\n<p><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Hits 7-Week High in A25-54, Increases Week-Over-Week Measurements Across the Board Marks Strongest Week on Digital in Nearly a Year Ranks as #2 Most-Watched Program in All of TV For the Week Week of September 23 Ratings Highlights&nbsp; Week of September 23 Stats&nbsp; WEEK of SEPTEMBER 23-29, 2024 Program P25-54 P18-49 P2+ Imps Imps Imps [&#8230;]<\/p>\n<p><a class=\"btn btn-secondary understrap-read-more-link\" href=\"https:\/\/nbcuniversalnewsgroup.com\/nbcnews\/2024\/10\/01\/nbc-nightly-news-with-lester-holt-is-1-in-key-demo-on-thursday-2\/\">Read More&#8230;<span class=\"screen-reader-text\"> from &#8216;NBC Nightly News with Lester Holt&#8217; is #1 in Key Demo on Thursday<\/span><\/a><\/p>\n","protected":false},"author":5,"featured_media":7633,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"jetpack_post_was_ever_published":false,"_jetpack_newsletter_access":"","_jetpack_dont_email_post_to_subs":false,"_jetpack_newsletter_tier_id":0,"_jetpack_memberships_contains_paywalled_content":false,"_jetpack_memberships_contains_paid_content":false,"footnotes":""},"categories":[170,5],"tags":[],"class_list":["post-7754","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-featured","category-nbc-nightly-news"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.4 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>&#039;NBC Nightly News with Lester Holt&#039; 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