{"id":6544,"date":"2024-03-05T11:03:08","date_gmt":"2024-03-05T16:03:08","guid":{"rendered":"https:\/\/press.nbcnews.com\/?p=6544"},"modified":"2024-03-28T15:25:46","modified_gmt":"2024-03-28T15:25:46","slug":"nbc-nightly-news-with-lester-holt-is-1-in-key-demos-on-wednesday","status":"publish","type":"post","link":"https:\/\/nbcuniversalnewsgroup.com\/nbcnews\/2024\/03\/05\/nbc-nightly-news-with-lester-holt-is-1-in-key-demos-on-wednesday\/","title":{"rendered":"NBC Nightly News with Lester Holt Is #1 in Key Demos on Wednesday"},"content":{"rendered":"\n<p><strong><em>Increases Total Viewer &amp; A18-49 Audiences In Week-Over-Week Measurements<\/em><\/strong><\/p>\n\n\n\n<p><strong><em>Delivers Best Start to Broadcast Season vs. ABC in 4 Years in A25-54 &amp; A18-49<\/em><\/strong><\/p>\n\n\n\n<p><strong><em>Continues to Improve Gaps vs. ABC vs. Last Year, Including By Nearly 60% in A25-54<\/em><\/strong><\/p>\n\n\n\n<p><strong><u>Week of Feb. 26 Ratings Highlights<\/u><\/strong><\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li><em>Nightly News<\/em> tops ABC in the demos on Wednesday, by +3,000 in A25-54 &amp; by +34,000 in A18-49. <em>Nightly News <\/em>continues its best start of the season vs. ABC in 4 years in the key demos (since 2019-20)<\/li>\n<\/ul>\n\n\n\n<ul class=\"wp-block-list\">\n<li><em>Nightly News <\/em>increases in total viewers and A18-49 demo vs. last week<\/li>\n<\/ul>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Season to date, <em>Nightly News<\/em> improves its competitive position versus ABC across the board by double digits, including by 58% in the A25-54 demo compared to the same time period last year<\/li>\n<\/ul>\n\n\n\n<p><strong><u>Week of Feb. 26 Nightly Stats<\/u><\/strong><\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Averages 6.569 million total viewers, topping CBS by + 1.856 million (+39%)\n<ul class=\"wp-block-list\">\n<li>In week over week, <em>Nightly News <\/em>increases total viewership by +7,0000<\/li>\n\n\n\n<li>In year over year, <em>Nightly News <\/em>closes the total viewership gap vs. ABC by 3%<\/li>\n\n\n\n<li>Season to date, <em>Nightly News<\/em> narrows its total viewership gap vs. ABC by 11%<\/li>\n<\/ul>\n<\/li>\n\n\n\n<li>Averages 912,000 A25-54 viewers, topping CBS by +220,000 (+32%)\n<ul class=\"wp-block-list\">\n<li>Tops ABC in the A25-54 demo on Wednesday by +3,000<\/li>\n\n\n\n<li>Season to date, <em>Nightly News<\/em> narrows its A25-54 gap vs. ABC by 58%<\/li>\n<\/ul>\n<\/li>\n\n\n\n<li>Averages 627,000 A18-49 viewers, beating CBS by +159,000 (+34%)\n<ul class=\"wp-block-list\">\n<li>Tops ABC in the A18-49 demo on Wednesday by +34,000<\/li>\n\n\n\n<li>In week over week, <em>Nightly News <\/em>increases A18-49 by +22,000<\/li>\n\n\n\n<li>Season to date, <em>Nightly News<\/em> narrows its A18-49 gap vs. ABC by 49%<\/li>\n<\/ul>\n<\/li>\n\n\n\n<li>Across digital, <em>Nightly News<\/em> delivered 12 million video viewers and 1.4 million hours viewed on &amp; off network platforms<\/li>\n\n\n\n<li>On YouTube, weekday episodes reached 654,000 views and 514,000 viewers<\/li>\n<\/ul>\n\n\n\n<p><strong><u>WEEK of FEBRUARY 26-MARCH 3, 2024<\/u><\/strong><\/p>\n\n\n\n<figure class=\"wp-block-table\"><table><tbody><tr><td rowspan=\"2\"><strong>Program<\/strong><strong><\/strong><\/td><td><strong>P25-54<\/strong><\/td><td><strong>P18-49<\/strong><\/td><td><strong>P2+<\/strong><\/td><\/tr><tr><td><strong>Imps<\/strong><\/td><td><strong>Imps<\/strong><\/td><td><strong>Imps<\/strong><\/td><\/tr><tr><td><strong>NBC NIGHTLY NEWS<\/strong><\/td><td><strong>912<\/strong><\/td><td><strong>627<\/strong><\/td><td><strong>6,569<\/strong><\/td><\/tr><tr><td>CBS EVENING NEWS<\/td><td>692<\/td><td>468<\/td><td>4,713<\/td><\/tr><tr><td>ABC WORLD NEWS TONIGHT<\/td><td>1,108<\/td><td>753<\/td><td>7,830<\/td><\/tr><\/tbody><\/table><\/figure>\n\n\n\n<p>Note: NBC Nightly News, ABC World News Tonight and CBS Evening News\u2019 ratings include afternoon and overnight airings on owned stations. All stats exclude alternate titles and specials.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Increases Total Viewer &amp; A18-49 Audiences In Week-Over-Week Measurements Delivers Best Start to Broadcast Season vs. ABC in 4 Years in A25-54 &amp; A18-49 Continues to Improve Gaps vs. ABC vs. Last Year, Including By Nearly 60% in A25-54 Week of Feb. 26 Ratings Highlights Week of Feb. 26 Nightly Stats WEEK of FEBRUARY 26-MARCH [&#8230;]<\/p>\n<p><a class=\"btn btn-secondary understrap-read-more-link\" href=\"https:\/\/nbcuniversalnewsgroup.com\/nbcnews\/2024\/03\/05\/nbc-nightly-news-with-lester-holt-is-1-in-key-demos-on-wednesday\/\">Read More&#8230;<span class=\"screen-reader-text\"> from NBC Nightly News with Lester Holt Is #1 in Key Demos on Wednesday<\/span><\/a><\/p>\n","protected":false},"author":5,"featured_media":6134,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"jetpack_post_was_ever_published":false,"_jetpack_newsletter_access":"","_jetpack_dont_email_post_to_subs":false,"_jetpack_newsletter_tier_id":0,"_jetpack_memberships_contains_paywalled_content":false,"_jetpack_memberships_contains_paid_content":false,"footnotes":""},"categories":[5],"tags":[4],"class_list":["post-6544","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-nbc-nightly-news","tag-feature"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.5 - 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