{"id":5797,"date":"2023-01-10T10:57:09","date_gmt":"2023-01-10T15:57:09","guid":{"rendered":"https:\/\/press.nbcnews.com\/?p=5797"},"modified":"2023-01-10T10:57:09","modified_gmt":"2023-01-10T15:57:09","slug":"nbc-nightly-news-increases-viewership-across-the-board-in-week-over-week-measurements-2","status":"publish","type":"post","link":"https:\/\/nbcuniversalnewsgroup.com\/nbcnews\/2023\/01\/10\/nbc-nightly-news-increases-viewership-across-the-board-in-week-over-week-measurements-2\/","title":{"rendered":"<strong><em>NBC NIGHTLY NEWS<\/em> INCREASES VIEWERSHIP ACROSS THE BOARD IN WEEK-OVER-WEEK MEASUREMENTS<\/strong>"},"content":{"rendered":"\n<p><strong><em>Ranks as #3 Most-Watched Program for Week with Over 7 Million Viewers<\/em><\/strong><\/p>\n\n\n\n<p><strong><em>Improves Competitively Year-Over-Year in Key Demos vs. ABC<\/em> <em>for Sixth Straight Week<\/em><\/strong><\/p>\n\n\n\n<p><strong><em>Delivers Its Strongest Week on Digital Since February 2022 with Over 20 Million Views<\/em><\/strong><\/p>\n\n\n\n<p><strong><u>Week of Jan 2 Ratings Highlights<\/u><\/strong><\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li><em>Nightly News <\/em>ranks <strong>#3 in total viewers<\/strong> and #<strong>4 in the key A25-54 demo<\/strong> for the week with <strong>7.743 million total viewers<\/strong> &amp; <strong>1.350 million A25-54 viewers<\/strong>, excluding specials, sports &amp; syndication<\/li>\n<\/ul>\n\n\n\n<ul class=\"wp-block-list\">\n<li><em>Nightly News<\/em> <strong>narrows the key demo gaps vs. ABC<\/strong> in year-over-year measurements for the sixth straight week<\/li>\n<\/ul>\n\n\n\n<ul class=\"wp-block-list\">\n<li><em>Nightly News <\/em>delivers <strong>its strongest week on digital in nearly a year with over 20 million video views<\/strong><\/li>\n<\/ul>\n\n\n\n<p><strong><u>Week of Jan 2: <em>Nightly<\/em> Stats<\/u><\/strong><\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Averages 7.743 million total viewers, topping CBS by +2.089 million (+37%)\n<ul class=\"wp-block-list\">\n<li>Increases total viewership by +532,000 vs. last week<\/li>\n<\/ul>\n<\/li>\n\n\n\n<li>Averages 1.350 million A25-54 viewers, beating CBS by +407,000 (+43%)\n<ul class=\"wp-block-list\">\n<li>Increases A25-54 viewership by +145,000 vs. last week<\/li>\n\n\n\n<li>In year over year, Nightly News narrows the A25-54 gap vs. ABC by 20%<\/li>\n<\/ul>\n<\/li>\n\n\n\n<li>Averages 969,000 A18-49 viewers, leading CBS by +328,000 (+51%)\n<ul class=\"wp-block-list\">\n<li>Marks 43-week high in A18-49 (best since 3\/7\/22)<\/li>\n\n\n\n<li>Increases A18-49 viewership by +133,000 vs. last week<\/li>\n\n\n\n<li>In week over week, <em>Nightly News <\/em>narrows A18-49 gap vs. ABC by 9%<\/li>\n\n\n\n<li>In year over year, <em>Nightly News <\/em>narrows A18-49 gap vs. ABC by 18%<\/li>\n<\/ul>\n<\/li>\n\n\n\n<li>Across digital, Nightly saw 20.7 million video views and 1.4 hours viewed on &amp; off network platforms, including clips and full episodes<\/li>\n\n\n\n<li>On YouTube, full episodes reached 744,000 views and 587,000 viewers<\/li>\n<\/ul>\n\n\n\n<p><strong><u>WEEK of JANUARY 2<\/u><\/strong><\/p>\n\n\n\n<figure class=\"wp-block-table\"><table><tbody><tr><td><strong>Program<\/strong><\/td><td><strong>P25-54<\/strong><\/td><td><strong>P18-49<\/strong><\/td><td><strong>P2+<\/strong><\/td><\/tr><tr><td><strong>Imps<\/strong><\/td><td><strong>Imps<\/strong><\/td><td><strong>Imps<\/strong><\/td><\/tr><tr><td><strong>NBC NIGHTLY NEWS<\/strong><\/td><td><strong>1,350<\/strong><\/td><td><strong>969<\/strong><\/td><td><strong>7,743<\/strong><\/td><\/tr><tr><td>CBS EVENING NEWS<\/td><td>943<\/td><td>641<\/td><td>5,654<\/td><\/tr><tr><td>ABC WORLD NEWS TONIGHT<\/td><td>1,552<\/td><td>1,068<\/td><td>9,264<\/td><\/tr><\/tbody><\/table><\/figure>\n\n\n\n<p><em>NOTE: Nightly News and World News Tonight were based on 4-day averages (Tues-Fri) due to the New Year holiday. Nielsen Ratings now reflect the addition of Out of Home (OOH) viewership that began being measured on Aug. 31,2020 across only 44 markets tracked by Nielsen Media Research. NBC Nightly News, World News Tonight and CBS Evening News\u2019 ratings are comprised of telecasts with regular titling and include afternoon and overnight airings on owned stations. Digital ratings sourcing: Adobe Analytics and Partner Portals; YouTube Analytics Portal.<\/em><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Ranks as #3 Most-Watched Program for Week with Over 7 Million Viewers Improves Competitively Year-Over-Year in Key Demos vs. ABC for Sixth Straight Week Delivers Its Strongest Week on Digital Since February 2022 with Over 20 Million Views Week of Jan 2 Ratings Highlights Week of Jan 2: Nightly Stats WEEK of JANUARY 2 Program [&#8230;]<\/p>\n<p><a class=\"btn btn-secondary understrap-read-more-link\" href=\"https:\/\/nbcuniversalnewsgroup.com\/nbcnews\/2023\/01\/10\/nbc-nightly-news-increases-viewership-across-the-board-in-week-over-week-measurements-2\/\">Read More&#8230;<span class=\"screen-reader-text\"> from <strong><em>NBC NIGHTLY NEWS<\/em> INCREASES VIEWERSHIP ACROSS THE BOARD IN WEEK-OVER-WEEK MEASUREMENTS<\/strong><\/span><\/a><\/p>\n","protected":false},"author":5,"featured_media":1666,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"jetpack_post_was_ever_published":false,"_jetpack_newsletter_access":"","_jetpack_dont_email_post_to_subs":false,"_jetpack_newsletter_tier_id":0,"_jetpack_memberships_contains_paywalled_content":false,"_jetpack_memberships_contains_paid_content":false,"footnotes":""},"categories":[5],"tags":[4],"class_list":["post-5797","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-nbc-nightly-news","tag-feature"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.4 - 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