{"id":5756,"date":"2022-12-20T11:12:35","date_gmt":"2022-12-20T16:12:35","guid":{"rendered":"https:\/\/press.nbcnews.com\/?p=5756"},"modified":"2022-12-20T11:12:35","modified_gmt":"2022-12-20T16:12:35","slug":"nbc-nightly-news-increases-viewership-across-the-board-in-week-over-week-measurements","status":"publish","type":"post","link":"https:\/\/nbcuniversalnewsgroup.com\/nbcnews\/2022\/12\/20\/nbc-nightly-news-increases-viewership-across-the-board-in-week-over-week-measurements\/","title":{"rendered":"<strong><em>NBC NIGHTLY NEWS <\/em><\/strong><strong>INCREASES VIEWERSHIP ACROSS THE BOARD IN WEEK-OVER-WEEK MEASUREMENTS<\/strong>"},"content":{"rendered":"\n<p><strong><em>Only Evening Newscast to Grow in Key Demos in Year-Over-Year Measurements &nbsp;<\/em><\/strong><\/p>\n\n\n\n<p><strong><em>Marks Most Narrow Gap vs. ABC in Key Demo Since October, Improves Competitively By Double Digits Across the Board vs. Last Week<\/em><\/strong><\/p>\n\n\n\n<p><strong><em>Ranks as #3 Most-Watched Program for the Week &amp; Delivers Its Strongest Week on Digital Since February with Nearly 20 Million Views<\/em><\/strong><\/p>\n\n\n\n<p><strong><u>Week of Dec 12: Ratings Highlights<\/u><\/strong><\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li><em>Nightly News <\/em><strong>increases viewership across the board in week-over-week measurements<\/strong><\/li>\n\n\n\n<li><em>Nightly News <\/em>is the <strong>only evening newscast to increase viewership in the key demos<\/strong> in year-over-year measurements<\/li>\n\n\n\n<li><em>Night News <\/em><strong>marks its most narrow A25-54 gap vs. ABC in 10 weeks<\/strong> (since 10\/3\/22)<\/li>\n\n\n\n<li><em>Nightly News <\/em><strong>improves competitively by double digits<\/strong> across the board in week-over-week measurements vs. ABC<\/li>\n\n\n\n<li><em>Nightly News <\/em>is the <strong>#3 most-watched program in all of TV<\/strong> last week with 7.410 million viewers and the #<strong>4 most-watched program in the key demo<\/strong> with 1.283 million A25-54 viewers, excluding specials, sports &amp; syndication.<\/li>\n\n\n\n<li><em>Nightly News<\/em> delivers its <strong>strongest week on digital since February 2022 with 19.5 video views<\/strong><\/li>\n<\/ul>\n\n\n\n<p><strong><u>Week of Dec 12 <em>Nightly<\/em> Stats<\/u><\/strong><\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Averages 7.410 million total viewers, topping CBS by +2.172 million (+41%)\n<ul class=\"wp-block-list\">\n<li><em>Nightly<\/em> <em>News <\/em><strong>increases viewership<\/strong> by +320,000 (+5%) in week-over-week measurements<\/li>\n<\/ul>\n<\/li>\n\n\n\n<li>Averages 1.283 million A25-54 viewers, leading CBS by +470,000 (+58%)\n<ul class=\"wp-block-list\">\n<li><em>Nightly News <\/em><strong>increases A25-54 viewership<\/strong> vs. last week by +9% (+106,000)<\/li>\n\n\n\n<li><em>Nightly News <\/em>is the <strong>only evening newscast to increase A25-54 viewership<\/strong> in year-over-year measurements, up +14,000<\/li>\n\n\n\n<li><em>Nightly News <\/em>marks its <strong>most narrow A25-54 gap vs. ABC in 10 weeks<\/strong> (since 10\/3\/22)<\/li>\n\n\n\n<li>In week over week,<em> Nightly News <\/em>improves the A25-54 gap vs. ABC by 33%<\/li>\n\n\n\n<li>In year over year, <em>Nightly News <\/em>improves the A25-54 gap vs. ABC by 21%<\/li>\n<\/ul>\n<\/li>\n\n\n\n<li>Averages 927,000 A18-49 viewers, beating CBS by +393,000 (+73%)\n<ul class=\"wp-block-list\">\n<li><em>Nightly News <\/em><strong>increases the demo viewership<\/strong> vs. last week by +16% (+128,000)<\/li>\n\n\n\n<li><em>Nightly News <\/em><strong>is the only evening newscast to increase A18-49 viewership<\/strong> in year-over-year measurements, up +27,000<\/li>\n\n\n\n<li>In week over week,<em> Nightly News <\/em>improves the A18-49 gap vs. ABC by 60%<\/li>\n\n\n\n<li>In year over year, <em>Nightly News <\/em>improves the A25-54 demo gap vs. ABC by 31%<\/li>\n<\/ul>\n<\/li>\n\n\n\n<li>Across digital, <em>Nightly News <\/em>delivered its <strong>strongest week since February 2022 with 19.5 million video views and 1.6 million hours<\/strong> viewed on &amp; off platforms, including clips and full episodes.&nbsp;<\/li>\n\n\n\n<li>On YouTube, weekday episodes reached 871,000 views and 686,000 viewers<\/li>\n<\/ul>\n\n\n\n<p><strong><u>WEEK of DECEMBER 12-18, 2022<\/u><\/strong><\/p>\n\n\n\n<figure class=\"wp-block-table\"><table><tbody><tr><td><strong>Program<\/strong><\/td><td><strong>P25-54<\/strong><\/td><td><strong>P18-49<\/strong><\/td><td><strong>P2+<\/strong><\/td><\/tr><tr><td><strong>Imps<\/strong><\/td><td><strong>Imps<\/strong><\/td><td><strong>Imps<\/strong><\/td><\/tr><tr><td><strong>NBC NIGHTLY NEWS<\/strong><\/td><td><strong>1,283<\/strong><\/td><td><strong>927<\/strong><\/td><td><strong>7,410<\/strong><\/td><\/tr><tr><td>CBS EVENING NEWS<\/td><td>813<\/td><td>534<\/td><td>5,238<\/td><\/tr><tr><td>ABC WORLD NEWS TONIGHT<\/td><td>1,413<\/td><td>995<\/td><td>8,682<\/td><\/tr><\/tbody><\/table><\/figure>\n\n\n\n<p><em>Note:<\/em>&nbsp;<em>Nielsen Ratings now reflect the addition of Out of Home (OOH) viewership that began being measured on Aug. 31,2020 across only 44 markets tracked by Nielsen Media Research. NBC Nightly News, World News Tonight and CBS Evening News\u2019 ratings are comprised of telecasts with regular titling and include afternoon and overnight airings on owned stations. Digital ratings sourcing: Adobe Analytics and Partner Portals; YouTube Analytics Portal.<\/em><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Only Evening Newscast to Grow in Key Demos in Year-Over-Year Measurements &nbsp; Marks Most Narrow Gap vs. ABC in Key Demo Since October, Improves Competitively By Double Digits Across the Board vs. Last Week Ranks as #3 Most-Watched Program for the Week &amp; Delivers Its Strongest Week on Digital Since February with Nearly 20 Million [&#8230;]<\/p>\n<p><a class=\"btn btn-secondary understrap-read-more-link\" href=\"https:\/\/nbcuniversalnewsgroup.com\/nbcnews\/2022\/12\/20\/nbc-nightly-news-increases-viewership-across-the-board-in-week-over-week-measurements\/\">Read More&#8230;<span class=\"screen-reader-text\"> from <strong><em>NBC NIGHTLY NEWS <\/em><\/strong><strong>INCREASES VIEWERSHIP ACROSS THE BOARD IN WEEK-OVER-WEEK MEASUREMENTS<\/strong><\/span><\/a><\/p>\n","protected":false},"author":5,"featured_media":1666,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"jetpack_post_was_ever_published":false,"_jetpack_newsletter_access":"","_jetpack_dont_email_post_to_subs":false,"_jetpack_newsletter_tier_id":0,"_jetpack_memberships_contains_paywalled_content":false,"_jetpack_memberships_contains_paid_content":false,"footnotes":""},"categories":[33],"tags":[4],"class_list":["post-5756","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-dateline","tag-feature"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.5 - 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