{"id":2763,"date":"2019-01-02T13:21:31","date_gmt":"2019-01-02T18:21:31","guid":{"rendered":"http:\/\/press.nbcnews.com\/?p=2763"},"modified":"2019-01-02T13:21:31","modified_gmt":"2019-01-02T18:21:31","slug":"nbc-nightly-news-with-lester-holt-wins-december-fourth-quarter","status":"publish","type":"post","link":"https:\/\/nbcuniversalnewsgroup.com\/nbcnews\/2019\/01\/02\/nbc-nightly-news-with-lester-holt-wins-december-fourth-quarter\/","title":{"rendered":"\u201cNBC NIGHTLY NEWS WITH LESTER HOLT\u201d WINS DECEMBER; FOURTH QUARTER"},"content":{"rendered":"<p><em><strong># 1 in A25-54 and A18-49 for 13 of Last 14 Quarters<\/strong><\/em><\/p>\n<p><em><strong>Increases Lead over ABC and CBS vs Prior Quarter in Both Younger Demos <\/strong><\/em><\/p>\n<p><em><strong>#1 in A25-54 for 41 of the Last 42 Months;\u00a0#1 in A18-49 for 42 of the Last 44 Months\u00a0\u00a0 \u00a0<\/strong><\/em><\/p>\n<p>January 2, 2019 \u2013 \u201cNBC Nightly News with Lester Holt\u201d ranked #1 in the demo for the fourth quarter of 2018, averaging 1.8 million A25-54 viewers, leading ABC by +70,000 (+4%) and CBS by +591,000 (+47%). \u201cNightly News\u201d has won 13 of the last 14 quarters in the demo, improving its lead over ABC by +2,000 and CBS by +58,000 compared to the previous quarter. \u201cNightly News\u201d had its highest fourth quarter lead over CBS in five years.<\/p>\n<p>\u201cNightly News\u201d averaged 1.3 million A18-49 viewers for Q4 2018, topping ABC by +67,000 (+6%) and CBS by +380,000 (+43%). The NBC News broadcast has won 13 of the last 14 quarters in the A18-49 demo. Compared to last quarter, \u201cNightly News\u201d nearly doubled its margin over ABC, improving its lead by +33,000 and increasing its lead over CBS by +42,000. 8.4 million total viewers tuned into \u201cNightly News\u201d this quarter, topping CBS by +2.2 million (+36%). \u201cNightly News\u201d posted its best fourth quarter lead over CBS in seven years.<\/p>\n<p>For December 2018, \u201cNightly News\u201d averaged 1.9 million A25-54 viewers, +31,000 (+2%) more than ABC and +595,000 (+47%) more than CBS. The NBC News broadcast ranks #1 in A25-54 for the sixth consecutive month, and 41 of the last 42 months. This past month, the broadcast averaged 1.3 million A18-49 viewers, +30,000 (+2%) more than ABC and +355,000 (+40%) more than CBS. \u201cNightly News\u201d ranks #1 in A18-49 for 6 consecutive months, and 42 of the last 44 months. 8.6 million total viewers tuned into \u201cNightly News\u201d this month, topping CBS by +2.3 million (+36%).<\/p>\n<p>For the week of December 24, \u201cNightly News\u201d averaged 1.7 million A25-54 viewers, leading CBS by +520,000 (+44%). Among A18-49, \u201cNightly News\u201d averaged 1.2 million viewers for the week, leading CBS by +325,000 (+39%). 8.0 million total viewers tuned into \u201cNightly News\u201d last week, besting CBS by 2.0 million total viewers (+34%)<\/p>\n<p>\u201cNightly News\u201d continues as the #1 most-watched evening newscast season-to-date in the key demo and adults 18-49. \u201cNightly News\u2019\u201d current advantage over CBS in the key demo is its best in 5 seasons.<\/p>\n<p>Follow \u201cNightly News\u201d on <a href=\"https:\/\/publish.ne.cision.com\/l\/mrbcvktac\/twitter.com\/NBCNightlyNews\">Twitter<\/a> and on <a href=\"https:\/\/publish.ne.cision.com\/l\/mrbcvktac\/www.facebook.com\/nbcnightlynews\">Facebook<\/a> for the latest.<\/p>\n<p># # #<\/p>\n<p><strong>Q4 2018 Highlights: <\/strong><\/p>\n<ul>\n<li>\u00a0\u201cNightly News\u201d averaged 1.8 million A25-54 viewers, outperforming ABC by +70,000 (+4%) and CBS by +591,000 (+47%).<\/li>\n<li>\u00a0\u201cNightly News\u201d ranked #1 in A25-54 for 13 of the last 14 quarters<\/li>\n<li>\u00a0\u201cNightly News\u201d averaged 1.3 million A18-49 viewers, +67,000 (+6%) higher than ABC and +380,000 (+43%) better than CBS.<\/li>\n<li>\u00a0\u201cNightly News\u201d ranked #1 in A18-49 for the 13 of the past 14 quarters.<\/li>\n<li>\u00a0\u201cNightly News\u201d averaged 8.4 million total viewers, leading CBS by +2.2 million viewers (+36%).<\/li>\n<li>\u00a0\u201cNightly News\u201d posted its best fourth quarter lead over CBS in seven years.<\/li>\n<\/ul>\n<p><strong>December 2018 Highlights: <\/strong><\/p>\n<ul>\n<li>\u00a0\u201cNightly News\u201d averaged 1.9 million A25-54 viewers, outperforming ABC by +31,000 (+2%) and CBS by +595,000 (+47%)<\/li>\n<li>\u00a0\u201cNightly News\u201d has ranked #1 in A25-54 for 41 of the last 42 months, and the last 6 consecutive months<\/li>\n<li>\u00a0\u201cNightly News\u201d averaged 1.3 million A18-49 viewers, topping ABC by +30,000 (+2%) and CBS by +355,000 (+40%)<\/li>\n<li>\u00a0Among A18-49 viewers, Nightly News is #1 for 42 of the last 44 months, and the last 6 consecutive months<\/li>\n<li>\u00a0\u201cNightly News\u201d averaged 8.6 million total viewers, besting CBS by +2.3 million (+36%).<\/li>\n<\/ul>\n<p><strong>Season Highlights:<\/strong><\/p>\n<ul>\n<li>\u201cNightly News\u201d is the #1 evening newscast this season in A25-54 and A18-49<\/li>\n<li>\u201cNightly News\u201d holds its largest A25-54 demo advantage over CBS in five seasons.<\/li>\n<\/ul>\n<p><strong>Week of December 24 \u2013 December 28, 2018:<\/strong><\/p>\n<table>\n<tbody>\n<tr>\n<td><\/td>\n<td><strong>Total Viewers \u00a0 \u00a0<\/strong><\/td>\n<td><strong>A25-54 Rating \u00a0 \u00a0<\/strong><\/td>\n<td><strong>A25-54 Viewers \u00a0 \u00a0<\/strong><\/td>\n<td><strong>A18-49 Rating \u00a0 \u00a0<\/strong><\/td>\n<td><strong>A18-49 Viewers \u00a0 \u00a0<\/strong><\/td>\n<\/tr>\n<tr>\n<td><strong>NBC \u00a0 \u00a0<\/strong><\/td>\n<td>7.981<\/td>\n<td>1.41<\/td>\n<td>1.706<\/td>\n<td>0.90<\/td>\n<td>1.161<\/td>\n<\/tr>\n<tr>\n<td><strong>CBS<\/strong><\/td>\n<td>5.974<\/td>\n<td>0.98<\/td>\n<td>1.186<\/td>\n<td>0.65<\/td>\n<td>0.836<\/td>\n<\/tr>\n<tr>\n<td><strong>ABC<\/strong><\/td>\n<td>8.798<\/td>\n<td>1.48<\/td>\n<td>1.784<\/td>\n<td>0.94<\/td>\n<td>1.209<\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n<p># # #<\/p>\n<p><strong>ABOUT NBC NIGHTLY NEWS WITH LESTER HOLT<\/strong><\/p>\n<p><em>NBC Nightly News with Lester Holt<\/em>\u00a0is the most-watched evening newscast in America, providing the very latest on the day\u2019s top stories and going beyond the headlines to add context and analysis to the most pressing issues of our times.\u00a0<em>NBC Nightly News<\/em>\u00a0reaches more than 24 million people every week through its broadcast and millions more through NBCNews.com, the\u00a0<em>Nightly News<\/em>\u00a0app, and social media platforms. Lester Holt is the anchor, and Sam Singal is the executive producer.<\/p>\n<p># # #<\/p>\n<p><strong>For more information contact:<\/strong><\/p>\n<p>TJ Ducklo<br \/>\nNBC News<br \/>\no: (212) 664-1913<br \/>\ne: <a href=\"mailto:TJ.Ducklo@nbcuni.com\">TJ.Ducklo@nbcuni.com<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p># 1 in A25-54 and A18-49 for 13 of Last 14 Quarters Increases Lead over ABC and CBS vs Prior Quarter in Both Younger Demos #1 in A25-54 for 41 of the Last 42 Months;\u00a0#1 in A18-49 for 42 of the Last 44 Months\u00a0\u00a0 \u00a0 January 2, 2019 \u2013 \u201cNBC Nightly News with Lester Holt\u201d [&#8230;]<\/p>\n<p><a class=\"btn btn-secondary understrap-read-more-link\" href=\"https:\/\/nbcuniversalnewsgroup.com\/nbcnews\/2019\/01\/02\/nbc-nightly-news-with-lester-holt-wins-december-fourth-quarter\/\">Read More&#8230;<span class=\"screen-reader-text\"> from \u201cNBC NIGHTLY NEWS WITH LESTER HOLT\u201d WINS DECEMBER; FOURTH QUARTER<\/span><\/a><\/p>\n","protected":false},"author":6,"featured_media":1666,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_jetpack_newsletter_access":"","_jetpack_dont_email_post_to_subs":false,"_jetpack_newsletter_tier_id":0,"_jetpack_memberships_contains_paywalled_content":false,"_jetpack_feature_clip_id":0,"_jetpack_memberships_contains_paid_content":false,"footnotes":"","jetpack_post_was_ever_published":false},"categories":[],"tags":[],"class_list":["post-2763","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v28.3 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>\u201cNBC NIGHTLY NEWS WITH LESTER HOLT\u201d WINS DECEMBER; FOURTH QUARTER - NBC News Press Releases<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/nbcuniversalnewsgroup.com\/nbcnews\/2019\/01\/02\/nbc-nightly-news-with-lester-holt-wins-december-fourth-quarter\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"\u201cNBC NIGHTLY NEWS WITH LESTER HOLT\u201d WINS DECEMBER; FOURTH QUARTER - NBC News Press Releases\" \/>\n<meta property=\"og:description\" content=\"# 1 in A25-54 and A18-49 for 13 of Last 14 Quarters Increases Lead over ABC and CBS vs Prior Quarter in Both Younger Demos #1 in A25-54 for 41 of the Last 42 Months;\u00a0#1 in A18-49 for 42 of the Last 44 Months\u00a0\u00a0 \u00a0 January 2, 2019 \u2013 \u201cNBC Nightly News with Lester Holt\u201d [...]Read More... from \u201cNBC NIGHTLY NEWS WITH LESTER HOLT\u201d WINS DECEMBER; 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