{"id":2009,"date":"2017-07-25T17:57:16","date_gmt":"2017-07-25T21:57:16","guid":{"rendered":"http:\/\/press.nbcnews.com\/?p=2009"},"modified":"2017-07-25T17:57:16","modified_gmt":"2017-07-25T21:57:16","slug":"dateline-nbc-tops-abcs-2020-across-the-board-for-july-sweeps","status":"publish","type":"post","link":"https:\/\/nbcuniversalnewsgroup.com\/nbcnews\/2017\/07\/25\/dateline-nbc-tops-abcs-2020-across-the-board-for-july-sweeps\/","title":{"rendered":"&#8220;DATELINE NBC&#8221; TOPS ABC&#8217;S &#8220;20\/20&#8221; ACROSS THE BOARD FOR JULY SWEEPS"},"content":{"rendered":"<p><strong><em>&#8220;Dateline&#8221; Delivers Biggest July Sweeps Lead Over ABC in A25-54 and Total Viewers in Four Years<\/em><\/strong><\/p>\n<p><strong><em>Broadcast Grows 27% in Total Viewers From July 2016 Sweeps\u00a0<\/em><\/strong><\/p>\n<p><strong><em>Posts Largest July Sweeps Win Over ABC in A18-49 in 23 Years<\/em><\/strong><\/p>\n<p>July 25, 2017 \u2013 \u201cDateline NBC\u201d on Fridays topped ABC\u2019s \u201c20\/20\u201d across the board for the July 2017 sweep period, averaging 4.6 million total viewers and outperforming \u201c20\/20\u201d by +963,000 (+27%). \u201cDateline\u201d also won the A25-54 demo, averaging 1.4 million A25-54 viewers, leading ABC by 144,000 (+12%). This is the broadcast&#8217;s biggest July sweeps win over \u201c20\/20\u201d in total viewers and A25-54 since 2013.<\/p>\n<p>Posting its largest July Sweeps lead over ABC in A18-49 since 1994, \u201cDateline\u201d averaged 1.1 million viewers and topped the network by +169,000 (+19%).<\/p>\n<p>Compared to the previous July sweeps period, \u201cDateline\u201d was up +27% with 962,000 in total viewers, +20% with +231,000 in A25-54 viewers and +22% with +193,000 in A18-49 viewers.<\/p>\n<p>The broadcast is currently in its 25th anniversary season.<\/p>\n<p><strong>July 2017 Sweeps Highlights:<\/strong><\/p>\n<ul>\n<li>\u201cDateline\u201d averaged 4.6 million total viewers, leading \u201c20\/20\u201d by +963,000 (+27%).<\/li>\n<li>Among A25-54, Dateline averaged 1.4 million viewers, leading ABC by 144,000 (+12%).<\/li>\n<li>This is the broadcast&#8217;s biggest July sweeps win over \u201c20\/20\u201d in total viewers and A25-54 since 2013.<\/li>\n<li>\u201cDateline\u201d posted the largest July Sweeps lead over ABC in A18-49 since 1994.<\/li>\n<li>Among A18-49, \u201cDateline\u201d averaged 1.1 million viewers, topping ABC by +169,000 (+19%).<\/li>\n<\/ul>\n<p># # #<\/p>\n<p><strong>ABOUT DATELINE NBC<\/strong><\/p>\n<p>Dateline NBC is the longest-running series in NBC primetime history. Now in its 25th season, Dateline is anchored by Lester Holt, featuring correspondents Andrea Canning, Josh Mankiewicz, Keith Morrison and Dennis Murphy. Airing Fridays at 10 p.m. ET\/9 p.m. CT, Dateline reaches more than 20 million people every week through its broadcast, and millions more through its social media platforms. David Corvo is the senior executive producer and Liz Cole is the executive producer. Follow \u201cDateline NBC\u201d on Facebook, Instagram and Twitter @datelinenbc.<\/p>\n<p>Dominique Cuce<br \/>\nNBC News<br \/>\n212-664-6192<br \/>\n<a href=\"mailto:dominique.cuce@nbcuni.com\">dominique.cuce@nbcuni.com<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>&#8220;Dateline&#8221; Delivers Biggest July Sweeps Lead Over ABC in A25-54 and Total Viewers in Four Years Broadcast Grows 27% in Total Viewers From July 2016 Sweeps\u00a0 Posts Largest July Sweeps Win Over ABC in A18-49 in 23 Years July 25, 2017 \u2013 \u201cDateline NBC\u201d on Fridays topped ABC\u2019s \u201c20\/20\u201d across the board for the July [&#8230;]<\/p>\n<p><a class=\"btn btn-secondary understrap-read-more-link\" href=\"https:\/\/nbcuniversalnewsgroup.com\/nbcnews\/2017\/07\/25\/dateline-nbc-tops-abcs-2020-across-the-board-for-july-sweeps\/\">Read More&#8230;<span class=\"screen-reader-text\"> from &#8220;DATELINE NBC&#8221; TOPS ABC&#8217;S &#8220;20\/20&#8221; ACROSS THE BOARD FOR JULY SWEEPS<\/span><\/a><\/p>\n","protected":false},"author":5,"featured_media":1592,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_jetpack_newsletter_access":"","_jetpack_dont_email_post_to_subs":false,"_jetpack_newsletter_tier_id":0,"_jetpack_memberships_contains_paywalled_content":false,"_jetpack_feature_clip_id":0,"_jetpack_memberships_contains_paid_content":false,"footnotes":"","jetpack_post_was_ever_published":false},"categories":[33],"tags":[4],"class_list":["post-2009","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-dateline","tag-feature"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.9 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>&quot;DATELINE NBC&quot; 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