{"id":1330,"date":"2016-05-03T10:39:21","date_gmt":"2016-05-03T14:39:21","guid":{"rendered":"http:\/\/press.nbcnews.com\/?p=1330"},"modified":"2016-05-03T10:39:21","modified_gmt":"2016-05-03T14:39:21","slug":"nbc-nightly-news-with-lester-holt-up-double-digits-in-the-demo-and-delivers-across-the-board-victory-for-week-of-april-25","status":"publish","type":"post","link":"https:\/\/nbcuniversalnewsgroup.com\/nbcnews\/2016\/05\/03\/nbc-nightly-news-with-lester-holt-up-double-digits-in-the-demo-and-delivers-across-the-board-victory-for-week-of-april-25\/","title":{"rendered":"\u201cNBC NIGHTLY NEWS WITH LESTER HOLT\u201d UP DOUBLE DIGITS IN THE DEMO AND DELIVERS ACROSS-THE-BOARD VICTORY FOR WEEK OF APRIL 25"},"content":{"rendered":"<p><strong><em>Nightly Delivers Best A25-54 Ratings in Four Weeks<\/em><\/strong><\/p>\n<p>NEW YORK (May 3, 2016) \u2013 \u201cNBC Nightly News with Lester Holt\u201d ranked #1 across-the-board for the week of April 25-29, 2016, averaging 8.3 million total viewers for the week and outperforming ABC by +245,000 (+3%) and CBS by +1.31 million viewers (+19%). Versus the same week last season, Nightly posted the largest audience gains across-the-board: in total viewers (+7% or +551,000), A25-54 viewers (+13% or +216,000), and A18-49 viewers (+14% or +170,000)<\/p>\n<p>America\u2019s most-watched evening newscast posted its best A25-54 delivery in four weeks. The NBC broadcast\u2019s biggest total viewers and A25-54 wins of the week came on Tuesday, a night that featured five state primary contests. Nightly won all five evenings among the key A25-54 and A18-49 demos.<\/p>\n<p>Nightly has been #1 in total viewers for 12 consecutive weeks and 42 of the 45 weeks since Holt was named anchor. Among the A25-54 and A18-49 demos, the NBC broadcast has been ranked #1 for 40 consecutive weeks. Season-to-date, Nightly is the #1 evening news program in total viewers, A25-54 and A18-49 viewers.<\/p>\n<p><strong>Weekly Highlights:<\/strong><\/p>\n<ul>\n<li>Nightly averaged 8.277 million total viewers, outperforming ABC by +245,000 (+3%) and CBS by +1.310 million (+19%).<\/li>\n<li>Nightly averaged 1.942 million A25-54 viewers, outperforming ABC by +202,000 (+12%) and CBS by +385,000 (+25%)<\/li>\n<li>Nightly averaged 1.414 million A18-49 viewers, topping ABC by +159,000 (+13%) and CBS by +388,000 (+38%).<\/li>\n<li>Versus the same week last season, Nightly posted the largest audience gains across-the-board: in total viewers (+7%, or +551,000), A25-54 viewers (+13%, or +216,000), and A18-49 viewers (+14%, or +170,000).<\/li>\n<li>Week-to-week, Nightly improved in total viewers (+2%, or +131,000), A25-54 viewers (+5%, or +89,000), and A18-49 viewers (+6%, or +77,000).<\/li>\n<li>The NBC broadcast is #1 in A25-54 and A18-49 viewers for 40 consecutive weeks.<\/li>\n<\/ul>\n<p><strong>Season-to-Date:<\/strong><\/p>\n<ul>\n<li>Season-to-date, Nightly is the #1 evening news program in total viewers, A25-54 viewers and A18-49 viewers.<\/li>\n<li>Nightly averages 8.914 million total viewers, +277,000 (+3%) ahead of ABC and +1.507 million (+20%) more than CBS<\/li>\n<li>Nightly averages 2.161 million A25-54 viewers, leading ABC by +199,000 (+10%) and CBS by +446,000 (+26%).<\/li>\n<li>Nightly is the only evening news program with year-over-year growth among A25-54 viewers this season (+8,000).<\/li>\n<li>Nightly has widened its A25-54 lead vs. ABC by 194,000 viewers versus last season.<\/li>\n<li>Nightly averages 1.562 million A18-49 viewers, outperforming ABC by +197,000 (+15%) and CBS by +396,000 (+34%).<\/li>\n<li>Nightly has doubled its A18-49 advantage over ABC versus last season (up 101% vs. a +99,000 lead last season).<\/li>\n<\/ul>\n<p><strong>Week of April 25-29, 2016:<\/strong><\/p>\n<p>&nbsp;<\/p>\n<table>\n<tbody>\n<tr>\n<td>&nbsp;<\/td>\n<td><strong>Total Viewers \u00a0 \u00a0<\/strong><\/td>\n<td><strong>A25-54 Rating \u00a0 \u00a0<\/strong><\/td>\n<td><strong>A25-54 Viewers \u00a0 \u00a0<\/strong><\/td>\n<td><strong>A18-49 Rating \u00a0 \u00a0<\/strong><\/td>\n<td><strong>A18-49 Viewers \u00a0 \u00a0<\/strong><\/td>\n<\/tr>\n<tr>\n<td><strong>NBC \u00a0 \u00a0<\/strong><\/td>\n<td>8.277<\/td>\n<td>1.63<\/td>\n<td>1.942<\/td>\n<td>1.11<\/td>\n<td>1.414<\/td>\n<\/tr>\n<tr>\n<td><strong>CBS<\/strong><\/td>\n<td>6.967<\/td>\n<td>1.31<\/td>\n<td>1.557<\/td>\n<td>0.81<\/td>\n<td>1.026<\/td>\n<\/tr>\n<tr>\n<td><strong>ABC<\/strong><\/td>\n<td>8.032<\/td>\n<td>1.46<\/td>\n<td>1.740<\/td>\n<td>0.99<\/td>\n<td>1.255<\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n<p>&nbsp;<\/p>\n<p><strong>For more information contact<\/strong>:<\/p>\n<p>Jake Urbanski<\/p>\n<p>NBC News<\/p>\n<p>212-664-3211<\/p>\n<p><a href=\"mailto:jake.urbanski@nbcuni.com\">jake.urbanski@nbcuni.com<\/a><\/p>\n<p>&nbsp;<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Nightly Delivers Best A25-54 Ratings in Four Weeks NEW YORK (May 3, 2016) \u2013 \u201cNBC Nightly News with Lester Holt\u201d ranked #1 across-the-board for the week of April 25-29, 2016, averaging 8.3 million total viewers for the week and outperforming ABC by +245,000 (+3%) and CBS by +1.31 million viewers (+19%). Versus the same week [&#8230;]<\/p>\n<p><a class=\"btn btn-secondary understrap-read-more-link\" href=\"https:\/\/nbcuniversalnewsgroup.com\/nbcnews\/2016\/05\/03\/nbc-nightly-news-with-lester-holt-up-double-digits-in-the-demo-and-delivers-across-the-board-victory-for-week-of-april-25\/\">Read More&#8230;<span class=\"screen-reader-text\"> from \u201cNBC NIGHTLY NEWS WITH LESTER HOLT\u201d UP DOUBLE DIGITS IN THE DEMO AND DELIVERS ACROSS-THE-BOARD VICTORY FOR WEEK OF APRIL 25<\/span><\/a><\/p>\n","protected":false},"author":4,"featured_media":843,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_jetpack_newsletter_access":"","_jetpack_dont_email_post_to_subs":false,"_jetpack_newsletter_tier_id":0,"_jetpack_memberships_contains_paywalled_content":false,"_jetpack_feature_clip_id":0,"_jetpack_memberships_contains_paid_content":false,"footnotes":"","jetpack_post_was_ever_published":false},"categories":[5],"tags":[4,31],"class_list":["post-1330","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-nbc-nightly-news","tag-feature","tag-ratings"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.8 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>\u201cNBC NIGHTLY NEWS WITH LESTER HOLT\u201d UP DOUBLE DIGITS IN THE DEMO AND DELIVERS ACROSS-THE-BOARD VICTORY FOR WEEK OF APRIL 25 - NBC News Press Releases<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/nbcuniversalnewsgroup.com\/nbcnews\/2016\/05\/03\/nbc-nightly-news-with-lester-holt-up-double-digits-in-the-demo-and-delivers-across-the-board-victory-for-week-of-april-25\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"\u201cNBC NIGHTLY NEWS WITH LESTER HOLT\u201d UP DOUBLE DIGITS IN THE DEMO AND DELIVERS ACROSS-THE-BOARD VICTORY FOR WEEK OF APRIL 25 - NBC News Press Releases\" \/>\n<meta property=\"og:description\" content=\"Nightly Delivers Best A25-54 Ratings in Four Weeks NEW YORK (May 3, 2016) \u2013 \u201cNBC Nightly News with Lester Holt\u201d ranked #1 across-the-board for the week of April 25-29, 2016, averaging 8.3 million total viewers for the week and outperforming ABC by +245,000 (+3%) and CBS by +1.31 million viewers (+19%). 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