{"id":1286,"date":"2016-04-12T10:44:29","date_gmt":"2016-04-12T14:44:29","guid":{"rendered":"http:\/\/press.nbcnews.com\/?p=1286"},"modified":"2016-04-12T10:44:29","modified_gmt":"2016-04-12T14:44:29","slug":"nbc-nightly-news-with-lester-holt-is-the-only-evening-newscast-to-deliver-year-over-year-gains-in-every-key-demo-for-the-week-of-april-4","status":"publish","type":"post","link":"https:\/\/nbcuniversalnewsgroup.com\/nbcnews\/2016\/04\/12\/nbc-nightly-news-with-lester-holt-is-the-only-evening-newscast-to-deliver-year-over-year-gains-in-every-key-demo-for-the-week-of-april-4\/","title":{"rendered":"\u201cNBC NIGHTLY NEWS WITH LESTER HOLT\u201d IS THE ONLY EVENING NEWSCAST TO DELIVER YEAR-OVER-YEAR GAINS IN EVERY KEY DEMO FOR THE WEEK OF APRIL 4"},"content":{"rendered":"<p><em><strong>Nightly Wins Across-The-Board for the Ninth Consecutive Week <\/strong><\/em><\/p>\n<p><strong><em>The NBC Broadcast Increases Its Lead over ABC Week-to-Week<\/em><\/strong><\/p>\n<p>NEW YORK (April 12, 2016) \u2013 \u201cNBC Nightly News with Lester Holt\u201d ranked #1 across-the-board for the week of April 4-8, 2016 and is the only evening newscast of the three networks to deliver year-over-year gains in every key demo. America\u2019s most-watched evening newscast averaged 8.32 million total viewers for the week of April 4, outperforming ABC by +387,000 (+5%) and CBS by +1.56 million viewers (+23%). This marks the fourth straight week that Nightly has topped ABC by at least 300,000 viewers.<\/p>\n<p>Nightly posted gains across the board year-to-year, while both ABC and CBS saw losses in all categories. \u00a0Versus the same week last season, the NBC broadcast was up in total viewers (+4%, +294,000), A25-54 viewers (+5%, +90,000), and A18-49 viewers (+8%, +106,000). \u00a0Week-to-week, the NBC broadcast saw higher advantages over ABC in total viewers (by 9%), A25-54 viewers (by 13%), and A18-49 viewers (by 47%).<\/p>\n<p>Nightly has been #1 in total viewers for nine consecutive weeks and 39 of the 42 weeks since Holt was named anchor. Season-to-date, Nightly is the #1 evening news program in total viewers, A25-54 and A18-49 viewers. Among the A25-54 and A18-49 demos, the NBC broadcast has been ranked #1 for 37 consecutive weeks.<\/p>\n<p><strong>Weekly Highlights:<\/strong><\/p>\n<ul>\n<li>Nightly averaged 8.32 million total viewers, outperforming ABC by +387,000 (+5%) and CBS by +1.56 million (+23%).<\/li>\n<li>Nightly averaged 1.93 million A25-54 viewers, outperforming ABC by +184,000 (+11%) and CBS by +443,000 (+30%)<\/li>\n<li>Nightly averaged 1.4 million A18-49 viewers, leading ABC by +168,000 (+14%) and CBS by +418,000 (+42%).<\/li>\n<li>The NBC broadcast is #1 in A25-54 and A18-49 viewers for 37 consecutive weeks.<\/li>\n<\/ul>\n<p><strong>Season-to-Date:<\/strong><\/p>\n<ul>\n<li>Season-to-date, Nightly is the #1 evening news broadcast in total viewers, A25-54 viewers and A18-49 viewers.<\/li>\n<li>Nightly averages 8.99 million total viewers, +272,000 (+3%) ahead of ABC and +1.513 million (+20%) more than CBS.<\/li>\n<li>Nightly averages 2.2 million A25-54 viewers, leading ABC by +200,000 (+10%) and CBS by +453,000 (+26%).<\/li>\n<li>Nightly has widened its A25-54 lead vs. ABC by 185,000 viewers versus last season (+200,000 lead this season vs. a +15,000 lead this time last year).<\/li>\n<li>Nightly averages 1.583 million A18-49 viewers, outperforming ABC by +203,000 (+15%) and CBS by +402,000 (+34%)<\/li>\n<li>Nightly has improved its A18-49 advantage over ABC by 75% versus last season (vs. a +87,000 lead last season).<\/li>\n<\/ul>\n<p><strong>Week of April 4-8, 2016:<\/strong><\/p>\n<table>\n<tbody>\n<tr>\n<td>&nbsp;<\/td>\n<td><strong>Total Viewers \u00a0 \u00a0<\/strong><\/td>\n<td><strong>A25-54 Rating \u00a0 \u00a0<\/strong><\/td>\n<td><strong>A25-54 Viewers \u00a0 \u00a0<\/strong><\/td>\n<td><strong>A18-49 Rating \u00a0 \u00a0<\/strong><\/td>\n<td><strong>A18-49 Viewers \u00a0 \u00a0<\/strong><\/td>\n<\/tr>\n<tr>\n<td><strong>NBC \u00a0 \u00a0 \u00a0 \u00a0<\/strong><\/td>\n<td>8.316<\/td>\n<td>1.63<\/td>\n<td>1.932<\/td>\n<td>1.11<\/td>\n<td>1.404<\/td>\n<\/tr>\n<tr>\n<td><strong>CBS<\/strong><\/td>\n<td>6.758<\/td>\n<td>1.25<\/td>\n<td>1.489<\/td>\n<td>0.78<\/td>\n<td>.986<\/td>\n<\/tr>\n<tr>\n<td><strong>ABC<\/strong><\/td>\n<td>7.929<\/td>\n<td>1.47<\/td>\n<td>1.748<\/td>\n<td>0.97<\/td>\n<td>1.236<\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n<p>&nbsp;<\/p>\n<p><strong>% Difference: Current vs. 1 Year Ago:<\/strong><\/p>\n<table>\n<tbody>\n<tr>\n<td>&nbsp;<\/td>\n<td><strong>Total Viewers \u00a0 \u00a0<\/strong><\/td>\n<td><strong>A25-54 Rating \u00a0 \u00a0<\/strong><\/td>\n<td><strong>A25-54 Viewers \u00a0 \u00a0<\/strong><\/td>\n<td><strong>A18-49 Rating \u00a0 \u00a0<\/strong><\/td>\n<td><strong>A18-49 Viewers \u00a0 \u00a0<\/strong><\/td>\n<\/tr>\n<tr>\n<td><strong>NBC \u00a0 \u00a0 \u00a0 \u00a0<\/strong><\/td>\n<td>+4%<\/td>\n<td>+6%<\/td>\n<td>+5%<\/td>\n<td>+9%<\/td>\n<td>+8%<\/td>\n<\/tr>\n<tr>\n<td><strong>CBS<\/strong><\/td>\n<td>-1%<\/td>\n<td>-5%<\/td>\n<td>-5%<\/td>\n<td>-8%<\/td>\n<td>-9%<\/td>\n<\/tr>\n<tr>\n<td><strong>ABC<\/strong><\/td>\n<td>-4%<\/td>\n<td>-14%<\/td>\n<td>-14%<\/td>\n<td>-13%<\/td>\n<td>-12%<\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n<p>&nbsp;<\/p>\n<p><strong>For more information contact<\/strong>:<\/p>\n<p>Jake Urbanski<\/p>\n<p>NBC News<\/p>\n<p>212-664-3211<\/p>\n<p><a href=\"mailto:jake.urbanski@nbcuni.com\">jake.urbanski@nbcuni.com<\/a><\/p>\n<p>Members of the media can get more information about NBCUniversal and its programming on the NBCUniversal Media Village Web site at <a href=\"http:\/\/www.nbcumv.com\">www.nbcumv.com<\/a>. Follow us on Twitter @NBCNewsPR.<\/p>\n<p>Photography and other information about NBC Universal programming is available at the NBC Universal Media Village Web site at <a href=\"http:\/\/www.nbcumv.com\">www.nbcumv.com<\/a>. Members of the press can register to download photography and receive daily press release headlines by clicking on the button at the top right on the site homepage and following the prompts.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Nightly Wins Across-The-Board for the Ninth Consecutive Week The NBC Broadcast Increases Its Lead over ABC Week-to-Week NEW YORK (April 12, 2016) \u2013 \u201cNBC Nightly News with Lester Holt\u201d ranked #1 across-the-board for the week of April 4-8, 2016 and is the only evening newscast of the three networks to deliver year-over-year gains in every [&#8230;]<\/p>\n<p><a class=\"btn btn-secondary understrap-read-more-link\" href=\"https:\/\/nbcuniversalnewsgroup.com\/nbcnews\/2016\/04\/12\/nbc-nightly-news-with-lester-holt-is-the-only-evening-newscast-to-deliver-year-over-year-gains-in-every-key-demo-for-the-week-of-april-4\/\">Read More&#8230;<span class=\"screen-reader-text\"> from \u201cNBC NIGHTLY NEWS WITH LESTER HOLT\u201d IS THE ONLY EVENING NEWSCAST TO DELIVER YEAR-OVER-YEAR GAINS IN EVERY KEY DEMO FOR THE WEEK OF APRIL 4<\/span><\/a><\/p>\n","protected":false},"author":4,"featured_media":843,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_jetpack_newsletter_access":"","_jetpack_dont_email_post_to_subs":false,"_jetpack_newsletter_tier_id":0,"_jetpack_memberships_contains_paywalled_content":false,"_jetpack_feature_clip_id":0,"_jetpack_memberships_contains_paid_content":false,"footnotes":"","jetpack_post_was_ever_published":false},"categories":[5],"tags":[34,31],"class_list":["post-1286","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-nbc-nightly-news","tag-featured","tag-ratings"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.9 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>\u201cNBC NIGHTLY NEWS WITH LESTER HOLT\u201d IS THE ONLY EVENING NEWSCAST TO DELIVER 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