{"id":1269,"date":"2016-03-31T13:02:31","date_gmt":"2016-03-31T17:02:31","guid":{"rendered":"http:\/\/press.nbcnews.com\/?p=1269"},"modified":"2016-03-31T13:02:31","modified_gmt":"2016-03-31T17:02:31","slug":"meet-the-press-wins-key-demo-in-1st-quarter-of-2016","status":"publish","type":"post","link":"https:\/\/nbcuniversalnewsgroup.com\/nbcnews\/2016\/03\/31\/meet-the-press-wins-key-demo-in-1st-quarter-of-2016\/","title":{"rendered":"\u201cMEET THE PRESS\u201d WINS KEY DEMO IN 1ST QUARTER OF 2016"},"content":{"rendered":"<p><strong><em>First #1 Quarter Rank in Demo Since Last Presidential Election Cycle <\/em><\/strong><\/p>\n<p><strong><em>Posts Best Quarter Delivery in Demo in Seven Years <\/em><\/strong><\/p>\n<p><strong><em>Marks Largest Total Viewer Audience For Quarter Since Q1\u201909<\/em><\/strong><\/p>\n<p><strong><em>Grows to First Place from Third Place in Demo Over Year<\/em><\/strong><\/p>\n<p><strong><em>Most-Watched Sunday Show Across-the-Board on Easter Sunday<\/em><\/strong><\/p>\n<p>MARCH 31, 2016 \u2013 \u201cMeet the Press with Chuck Todd\u201d (MTP) won the first quarter of 2016 in the key A25-54 demo, delivering 1.144 million viewers and marking the show\u2019s first quarter win in the demo since the last presidential cycle.<\/p>\n<p>MTP is leading the competition in the demo season-to-date, posting +49,000 viewers ahead of CBS\u2019 \u201cFace the Nation\u201d half-hour and +142,000 viewers ahead of ABC\u2019s \u201cThis Week\u201d this quarter.<\/p>\n<p>The win is the broadcast\u2019s best performance in the demo in seven years (1Q\u201909) and demonstrative of MTP\u2019s strong momentum. The broadcast, now #1, ranked third against its network competitors in Q1\u201915, growing +32 percent: +22 percentage points more than ABC and +14 percentage points more than CBS.<\/p>\n<p>With a +27 percent gain compared to the same quarter last year, MTP also outgrew its network competitors in total viewers: eight percentage points more than ABC and +12 percentage points more than CBS.<\/p>\n<p>In total viewers, MTP has more than tripled its gap against ABC, topping the network for three consecutive \u2013 and four out of the last five \u2013 quarters. Compared to Q1\u201915, MTP has cut the gap by 59 percent in total viewers with CBS, which only rates for the first thirty minutes of its \u201chour-long\u201d program.<\/p>\n<p>To note, MTP was rated for an average of 46 minutes each Sunday this quarter, while both the \u201chour-long\u201d broadcasts of CBS and ABC rated for 30 minutes and about 36 minutes on average respectively.<\/p>\n<p>MTP was the #1 most-watched Sunday show across-the-board this past Easter Sunday, delivering 3.754 million total viewers and 1.131 million viewers in the key A25-54 demo. The show also continued its dominance in the influential Washington, D.C. market, outperforming its network competition by triple-digits across-the-board. Note: all shows were retitled this past Sunday.<\/p>\n<p>Q1\u201916 OVERVIEW<\/p>\n<table>\n<tbody>\n<tr>\n<td><\/td>\n<td><strong>Total Viewers<\/strong><\/td>\n<td><strong>A25-54 Viewers<\/strong><\/td>\n<td><strong>A18-49 Viewers<\/strong><\/td>\n<\/tr>\n<tr>\n<td><strong>Meet the Press<\/strong><\/td>\n<td><strong>3842<\/strong><\/td>\n<td><strong>1144<\/strong><\/td>\n<td><strong>831<\/strong><\/td>\n<\/tr>\n<tr>\n<td>Face the Nation Half-Hour<\/td>\n<td>4052<\/td>\n<td>1094<\/td>\n<td>754<\/td>\n<\/tr>\n<tr>\n<td>This Week<\/td>\n<td>3448<\/td>\n<td>1002<\/td>\n<td>692<\/td>\n<\/tr>\n<tr>\n<td>Fox News Sunday<\/td>\n<td>1688<\/td>\n<td>521<\/td>\n<td>393<\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n<p># # #<\/p>\n<p><strong>For more information, contact:<\/strong><\/p>\n<p>Olivia Petersen<br \/>\nNBC News<br \/>\no: (202) 885-4159<br \/>\nc: (804) 938-3810<br \/>\ne: <a href=\"mailto:olivia.petersen@nbcuni.com\">olivia.petersen@nbcuni.com<\/a><\/p>\n<p># # #<\/p>\n<p><strong>NBC NEWS&#8217; &#8220;MEET THE PRESS WITH CHUCK TODD&#8221;\u00a0<\/strong><\/p>\n<p><a href=\"http:\/\/media.ne.cision.com\/l\/pcunfcgs\/www.nbcnews.com\/meet-the-press\">\u201cMeet the Press\u201d<\/a> is where newsmakers come to make news \u2014 setting the political agenda and spotlighting the impact Washington decision-making has on people across the country. \u201cMeet the Press\u201d reaches more than 3 million people every Sunday through its broadcasts and millions more through NBCNews.com, Flipboard, and social media platforms.\u00a0 Chuck Todd is the moderator of &#8220;Meet the Press&#8221; and John Reiss is the executive producer.<\/p>\n<p># # #<\/p>\n","protected":false},"excerpt":{"rendered":"<p>First #1 Quarter Rank in Demo Since Last Presidential Election Cycle Posts Best Quarter Delivery in Demo in Seven Years Marks Largest Total Viewer Audience For Quarter Since Q1\u201909 Grows to First Place from Third Place in Demo Over Year Most-Watched Sunday Show Across-the-Board on Easter Sunday MARCH 31, 2016 \u2013 \u201cMeet the Press with [&#8230;]<\/p>\n<p><a class=\"btn btn-secondary understrap-read-more-link\" href=\"https:\/\/nbcuniversalnewsgroup.com\/nbcnews\/2016\/03\/31\/meet-the-press-wins-key-demo-in-1st-quarter-of-2016\/\">Read More&#8230;<span class=\"screen-reader-text\"> from \u201cMEET THE PRESS\u201d WINS KEY DEMO IN 1ST QUARTER OF 2016<\/span><\/a><\/p>\n","protected":false},"author":4,"featured_media":425,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_jetpack_newsletter_access":"","_jetpack_dont_email_post_to_subs":false,"_jetpack_newsletter_tier_id":0,"_jetpack_memberships_contains_paywalled_content":false,"_jetpack_memberships_contains_paid_content":false,"footnotes":"","jetpack_post_was_ever_published":false},"categories":[9],"tags":[4],"class_list":["post-1269","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-meet-the-press","tag-feature"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.7 - 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