1Q25: “Nightly News with Lester Holt” Increases Viewership Across the Board

‘Nightly’ Gains the Most A25-54 Viewers vs. Last Quarter Compared to Competition 

Ranks as #4 Most-Watched Program on TV

1ST QUARTER 2025: Ratings Highlights 

  • Nightly News increases viewership across the board vs. last quarter, +9% in total viewers, +10% in key A25-54 demo and +9% in A18-49. Compared to ABC and CBS, Nightly News gained the most key A25-54 demo viewers vs. last quarter
  • Nightly News is the 4th most-watched program in all of TV in total viewers for the quarter, averaging 6.561 million total viewers, excluding specials, sports & syndication

1ST QUARTER 2025: Nightly Stats 

  • Averages 6.561 million total viewers, topping CBS by +1.995 million (+44%)
  • Vs. the prior quarter, Nightly increases total viewership by +538,000 (+9%)
  • Averages 975,000 A25-54 viewers, beating CBS by +319,000 (+49%)
  • Vs. the prior quarter, Nightly grows A25-54 viewership by +87,000 (+10%)
  • Averages 645,000 A18-49 viewers, topping CBS by +207,000 (+47%)
  • Vs. the prior quarter, Nightly increases A18-49 viewership by +54,000 (+9%)

1ST QUARTER 2025

ProgramP25-54P18-49P2+
ImpsImpsImps
NBC NIGHTLY NEWS9756456,561
CBS EVENING NEWS6564384,566
ABC WORLD NEWS TONIGHT1,1307848,018

Source: Nielsen Panel, L+SD, 12/30/2024-3/30/2025. Average audience based on regularly-titled telecasts only.

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NBC NIGHTLY NEWS WITH LESTER HOLT IS THE #5 MOST-WATCHED PROGRAM OF THE WEEK

Week of March 24 Nightly Stats

  • Nightly News is the #5 most-watched show of the week with 5.862 million total viewers, excluding specials, sports & syndication. Nightly tops CBS by + 1.857 million (+46%)
  • Averages 820,000 A25-54 viewers, beating CBS by +274,000 (+50%)
  • Averages 510,000 A18-49 viewers, topping CBS by +145,000 (+40%)
  • Across digital, Nightly News delivered 15.2 million video views and 1.5 million hours viewed on & off network platforms
  • On YouTube, weekday episodes reached 658,000 views and 517,000 viewers

WEEK of MARCH 24-30, 2025

ProgramP25-54P18-49P2+
ImpsImpsImps
NBC NIGHTLY NEWS8205105,862
CBS EVENING NEWS5463654,005
ABC WORLD NEWS TONIGHT1,0236947,412

Source: Nielsen Panel, L+SD, 3/24/2025-3/30/2025. Average audience based on regularly-titled telecasts only. Note: CBS Evening News was based on a 3-day average, retitling on Thursday and Friday due to March Madness coverage. Nightly News was based on a 4-day average, retitling on Thursday.