October 1, 2024 — Fresh off a season that saw notable ratings gains on Sunday mornings, Meet the Press with Kristen Welker (MTP) carried its momentum into the 2024-2025 broadcast season with a win in the key demo this past Sunday, according to Nielsen panel data.
Sunday’s win marks the fourth consecutive week in which MTP has outperformed ABC’s This Week in the demo.
In September, MTP saw 6 million video views across digital platforms, averaging nearly 200,000 viewers on YouTube each week on top of its substantial linear viewership.
#1 in the Key Demo This Past Sunday
MTP was the #1 Sunday show in the demo most valued by news advertisers this past Sunday, improving its audience compared the previous week and reaching its largest A25-54 audience since July. The broadcast averaged 494,000 A25-54 viewers, outperforming ABC’s This Week by +134,000 (+37%) and CBS’s Face the Nation by +102,000 (+26%).
MTP posted its first back-to-back wins in the key demo over CBS, which continues to rate for just 30 minutes of its hour-long program, since November 2023.
Sunday’s broadcast featured interviews with Sens. Marco Rubio (R-Fla.) and Mark Kelly (D-Ariz.), along with a new NBC News/Telemundo/CNBC Latino poll. The show also featured Welker’s “Meet the Moment” conversation with Dateline producer Dan Slepian and criminal legal reform advocate JJ Velazquez, who spent over two decades in prison for a murder he didn’t commit – and whose conviction was vacated by a judge in New York on Monday. The broadcast averaged 2.299 total viewers.
#1 in the Demo in September
MTP was also the #1 Sunday show in the key demo in September, improving its competitive positions across-the-board compared to both ABC and CBS. The broadcast increased its A25-54 viewership compared to August, averaging 463,000 viewers and leading ABC by +61,000 (+15%) and CBS by +38,000 (+9%).
Sees 12M Video Views Across Platforms in Q3
MTP had a dominant quarter on digital, seeing 12 million video views across digital platforms in Q3 2024 and continuing to demonstrate its digital strength with just weeks to go until the 2024 election. The quarterly numbers were boosted by a strong September in which the brand garnered 6 million video views in the last month.
MTP averaged nearly 200,000 full episode viewers on YouTube each week, with the average viewer watching for 28 minutes per episode.
Continues Undefeated Streak in Washington, D.C.
MTP has never lost a month in total viewers in the influential Washington, D.C. market. This past Sunday, MTP beat the competition combined in the key demo and continued its nine-year run having not lost a Sunday in total viewers in the nation’s capital.
Tune into Meet the Press NOW weekdays at 4:00 p.m. on NBC News NOW for more from moderator Kristen Welker, follow the brand on Facebook and Twitter, and subscribe to From the Politics Desk, a nightly newsletter from entire NBC News Politics team.
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NATIONAL AVERAGES – SEPTEMBER 29, 2024
Show Name | Net | Duration (minutes) | Total Viewers | A25-54 Viewers |
MEET THE PRESS | NBC | 48 | 2,299 | 494 |
FACE THE NATION HALF-HOUR | CBS | 30 | 2,520 | 392 |
FACE THE NATION HOUR | CBS | 60 | 2,262 | 354 |
THIS WEEK | ABC | 52 | 2,384 | 360 |
FOX NEWS SUNDAY | FOX | 60 | 1,034 | 245 |
NATIONAL AVERAGES – SEPTEMBER 2024
Show Name | Net | Duration (minutes) | Total Viewers | A25-54 Viewers |
MEET THE PRESS | NBC | 194 | 2,377 | 463 |
FACE THE NATION HALF-HOUR | CBS | 120 | 2,706 | 426 |
THIS WEEK | ABC | 190 | 2,444 | 403 |
FOX NEWS SUNDAY | FOX | 240 | 970 | 236 |
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For more information, contact:
Alex Butcher-Nesbitt
NBC News
e: Alex.Butcher-Nesbitt@nbcuni.com
MEET THE PRESS WITH KRISTEN WELKER
Meet the Press with Kristen Welker is the premiere destination for original political reporting and interviews with the leaders that shape each week’s headlines. Moderated by Kristen Welker, the veteran NBC News chief White House correspondent and the first journalist of color to moderate a Sunday public affairs program, Meet the Press has set the political agenda and highlighted the everyday impact of Washington decision-making on viewers all over the country for more than 75 years. It reaches millions of viewers every Sunday and millions more through social, digital and on-demand platforms. Meet the Press also brings its signature analysis and newsmaker interviews to streaming audiences with Meet the Press NOW at 4 p.m. on weekdays on NBC News NOW. Kristen Welker is the 13th moderator of Meet the Press, Carrie Budoff Brown is NBC News senior vice president for politics, and David Gelles is executive producer. Melissa Frankel is executive producer of Meet the Press NOW.