May 14, 2024 — Meet the Press with Kristen Welker (MTP) was the #1 Sunday public affairs show in the key demo this past Sunday, May 12, according to data from Nielsen Media Research.
MTP beat ABC in the demo for the third consecutive week and improved its total viewer gap vs. CBS by 68%.
#1 in the Key Demo This Past Sunday
MTP ranked #1 in the A25-54 demo this past Sunday, averaging 422,000 viewers in the demo most valued by news advertisers.
Sunday marked the third consecutive week in which MTP has outperformed ABC’s This Week in the key demo. MTP improved its competitive positions across the board vs. CBS’s Face the Nation and improved its total viewer gap vs. CBS by 68%.
Sunday’s broadcast featured Secretary of State Antony Blinken, Sen. Bernie Sanders (I-Vt.), and Sen. Lindsey Graham (R-S.C). The program averaged 2.263 million total viewers, leading ABC by +106,000 (+5%) and trailing CBS, which continues to rate for just 30 minutes of its hour long program, by just 8%.
MTP Audiences Watch 188K Hours on Digital
Online audiences viewed 188,000 hours of MTP content across last week, with the brand seeing 1.7M video views across digital platforms.
Over 200,000 viewers watched the full episode on YouTube in addition to the program’s linear numbers.
#1 in Washington for Over 9 Years
MTP once again beat the competition combined in the key demo in the nation’s capital this past Sunday.
Among total viewers, MTP has not lost a Sunday in the influential Washington, D.C. market for over nine years.
Tune into Meet the Press NOW weekdays at 4:00 p.m. on NBC News NOW for more from moderator Kristen Welker, follow the brand on Facebook and Twitter, and subscribe to From the Politics Desk, a nightly newsletter from entire NBC News Politics team.
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NATIONAL AVERAGES – SUNDAY, MAY 12, 2024
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For more information, contact:
Alex Butcher-Nesbitt
NBC News
e: Alex.Butcher-Nesbitt@nbcuni.com
MEET THE PRESS WITH KRISTEN WELKER
Meet the Press with Kristen Welker is the premiere destination for original political reporting and interviews with the leaders that shape each week’s headlines. Moderated by Kristen Welker, the veteran NBC News chief White House correspondent and the first journalist of color to moderate a Sunday public affairs program, Meet the Press has set the political agenda and highlighted the everyday impact of Washington decision-making on viewers all over the country for more than 75 years. It reaches millions of viewers every Sunday and millions more through social, digital and on-demand platforms. Meet the Press also brings its signature analysis and newsmaker interviews to streaming audiences with Meet the Press NOW at 4 p.m. on weekdays on NBC News NOW. Kristen Welker is the 13th moderator of Meet the Press, Carrie Budoff Brown is NBC News senior vice president for politics, and David Gelles is executive producer. Melissa Frankel is executive producer of Meet the Press NOW.
