NBC NIGHTLY NEWS IS THE ONLY NEWSCAST TO GROW IN KEY DEMO VS. LAST YEAR

Ranks as #2 Most-Watched TV Program for Week

Improves Across-the-Board Gaps vs. ABC vs. Last Year

Season to Date, ‘Nightly News’ Closes A25-54 Gap Vs. ABC by 28% vs. Same Time Period Last Year

Week of July 31: Ratings Highlights

  • Nightly News is the only evening newscast to grow its A25-54 and A18-49 viewership vs. last year
  • On Friday, 8/4/2023 Nightly News outperformed ABC by +8,000 A25-54 viewers, marking its first single-day demo win vs. ABC since 2/24/2023
  • Nightly News is the #2 most-watched program in all of TV last week in total viewers, averaging 5.924 million total viewers, excluding specials, sports & syndication
  • Nightly News marks its most narrow A18-49 gap vs. ABC in 8 weeks (since 6/5/23)
  • Nightly News improves its competitive position across the board vs. ABC vs. last year, marking the 4th consecutive week Nightly has improved its year over year A25-54 gaps vs. ABC
  • Nightly News improves its total viewers and A18-49 gaps vs. ABC week over week
  • Season to date, Nightly News improves its competitive position versus ABC by 28% in the A25-54 demo compared to the same time period last year

Week of July 31: Nightly Stats

  • Averages 5.924 million total viewers, topping CBS by +1.695 million (+40%)
  • Week over week, Nightly narrows its total viewership gap vs. ABC by 11%
  • Year over year, Nightly cuts its total viewership gap vs. ABC by 1%
  • Averages 933,000 A25-54 viewers, leading CBS by +344,000 (+59%)
  • Only evening newscast to grow in A25-54 viewers vs. last year
  • Increases its key demo viewership by +8,000 vs. last year
  • Year over year, Nightly narrows its A25-54 viewership gap vs. ABC by 61%
  • Marking the 4th consecutive week Nightly has improved its year over year A25-54 gaps vs. ABC
  • Averages 644,000 A18-49 viewers, beating CBS by +249,000 (+63%)
  • Only evening newscast to grow in A18-49 viewers vs. last year
  • Increases its A18-49 demo viewership by +12,000 vs. last week
  • Week over week, Nightly cuts its A18-49 viewership gap vs. ABC by 17%, marks most narrow A18-49 gap vs. ABC in 8 weeks (since 6/5/23)
  • Year over year, Nightly improves A18-49 viewership gap vs. ABC by 66%
  • Across digital, Nightly delivers 19.1 million video views and 1.7 million hours viewed on & off network platforms
  • On YouTube, weekday episodes reached 924,700 views and 711,000 viewers

WEEK OF JULY 31-AUGUST 6, 2023

ProgramP25-54P18-49P2+
ImpsImpsImps
NBC NIGHTLY NEWS9336445,924
CBS EVENING NEWS5893954,229
ABC WORLD NEWS TONIGHT1,0697267,328

Note: Ratings now reflect the addition of Out of Home (OOH) viewership that began being measured on Aug. 31,2020 across only 44 markets tracked by Nielsen Media Research. NBC Nightly NewsWorld News Tonight and CBS Evening News’ ratings are comprised of telecasts with regular titling and include afternoon and overnight airings on owned stations. Digital ratings sourcing: Adobe Analytics and Partner Portals; YouTube Analytics Portal.

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