Season to Date, ‘Nightly News’ Improves Vs. ABC by 27% in Total Viewers & by 10% in A25-54 vs. Same Time Period Last Year
PLUS: Sunday’s ‘Nightly News’ Ranks #2 in Key A25-54 Demo For the Week
Week of January 31: Ratings Highlights
- Nightly News is the #2 most-watched program in all of TV last week with 7.9 million viewers, excluding specials, sports & syndication
- For sixth consecutive months, Nightly News continues its upward trend of improving in total viewers vs. ABC’s World News Tonight, cutting the year-over-year viewership gap by 17% in the most recent week
- Sunday’s Nightly News, anchored by Lester,is the 3rd most-watched program and ranks #2 in the key A25-54 demo in all of TV last week, excluding specials, sports & syndication. The broadcast averages 7.811 million total viewers and 1.529 million A25-54 viewers
- Saturday’s Nightly News, anchored by Lester,is the 4th most-watched program in all of TV last week, excluding specials, sports & syndication. The broadcast averages 7.693 million total viewers and 1.304 million A25-54 viewers
- Season to date, Nightly News improves its competitive position versus ABC by 27% in total viewers, by 10% in the A25-54 demo and by 31% in the A18-49 demo compared to the same time period last year
Week of January 31: Nightly Stats
- Averages 7.928 million total viewers, topping CBS by +2.090 million (+36%)
- In year over year, Nightly News narrowing the total viewership gap vs. ABC by 17%, its sixth consecutive month of its upward trend of improving in total viewers
- Averages 1.439 million A25-54 viewers, leading CBS by +415,000 (+41%)
- In year over year, Nightly News improves the A25-54 demo gap vs. ABC by 1%, in its third consecutive month of its upward trend of improving in the key demo
- Averages 1.009 million A18-49 viewers, beating CBS by +297,000 (+42%)
- In year over year, Nightly News improves theA18-49 viewership gap vs. ABC by 31%
- Across digital, Nightly News saw 13.1 million video views and 1.2 million hours viewed on & off platforms, including clips and full episodes
- On YouTube, full episodes reached 615,000 views and nearly 500,000 viewers
| Program | P25-54 | P18-49 | P2+ |
| Imps | Imps | Imps | |
| NBC NIGHTLY NEWS | 1,439 | 1,009 | 7,928 |
| CBS EVENING NEWS | 1,024 | 712 | 5,838 |
| ABC WORLD NEWS TONIGHT | 1,742 | 1,170 | 9,200 |
Note: Nightly was rated for 3 evenings (Mon-Wed) due to Olympics impact on Thu and Fri. Nielsen Ratings now reflect the addition of Out of Home (OOH) viewership that began being measured on Aug. 31,2020 across only 44 markets tracked by Nielsen Media Research.
NBC Nightly News, World News Tonight and CBS Evening News’ ratings are comprised of telecasts with regular titling and include overnight airings on owned stations. World News Tonight’s ratings also include 3:30pm airings in Los Angeles and San Francisco.
Digital ratings sourcing: Adobe Analytics and Partner Portals; YouTube Analytics Portal.
