Narrows Total Viewer Gap vs. ABC by Nearly 40% in Year-Over-Year Measurements
Season to Date, ‘Nightly News’ Improves Competitive Position Vs. ABC by 28% in Total Viewers & by 10% in A25-54 vs. Same Time Period Last Year
PLUS: Sunday’s ‘Nightly News’ Ranks #2 in Key A25-54 Demo For the Week
Week of January 17: Ratings Highlights
- Nightly News is the #5 most-watched program in all of TV last week with nearly 8 million viewers, excluding specials, sports & syndication.
- For six consecutive months, Nightly News continues its upward trend of improving in total viewers vs. ABC’s World News Tonight, cutting the year-over-year viewership gap by 39% in the most recent week
- Sunday’s Nightly News is the #3 most-watched program and ranks #2 in the key A25-54 demo in all of TV last week, excluding specials, sports & syndication. The broadcast averages 8.133 million total viewers and 2.646 million A25-54 viewers.
- Season to date, Nightly News improves its competitive position versus ABC by 28% in total viewers and by 10% in the A25-54 demo compared to the same time period last year.
Week of January 17: Nightly Stats
- Averages 7.824 million total viewers, topping CBS by +2.122 million (+37%)
- In year over year, Nightly News narrowing thetotal viewership gap vs. ABC by +39%, its sixth consecutive month of its upward trend of improving in total viewers
- Averages 1.444 million A25-54 viewers, leading CBS by +472,000 (+49%), up +12% over the network in week-over-week measurements
- In year over year, Nightly News improves the A25-54 demo gap vs. ABC by +15%, in its third consecutive month of its upward trend of improving in the key demo
- Averages 1.027 million A18-49 viewers, beating CBS by +342,000 (+50%)
- In year over year, Nightly News improves theA18-49 viewership gap vs. ABC by +30%
- Across digital, Nightly News saw nearly 12.4 million video views and 1.3 million hours viewed on & off platforms, including clips and full episodes
- On YouTube, full episodes reached 665,000 views and 532,000 viewers
| Program | P25-54 | P18-49 | P2+ |
| Imps | Imps | Imps | |
| NBC NIGHTLY NEWS | 1,444 | 1,027 | 7,824 |
| CBS EVENING NEWS | 972 | 685 | 5,702 |
| ABC WORLD NEWS TONIGHT | 1,739 | 1,203 | 8,958 |
Note: Nielsen Ratings now reflect the addition of Out of Home (OOH) viewership that began being measured on Aug. 31,2020 across only 44 markets tracked by Nielsen Media Research.
NBC Nightly News, World News Tonight and CBS Evening News’ ratings are comprised of telecasts with regular titling and include overnight airings on owned stations. World News Tonight’s ratings also include 3:30pm airings in Los Angeles and San Francisco.
Digital ratings sourcing: Adobe Analytics and Partner Portals; YouTube Analytics Portal.
