Marks Best Winning Streak Ever Over ABC
July 24, 2018 – “Dateline NBC” topped ABC’s “20/20” across the board in A18-49, A25-54 and total viewers for the sixth consecutive sweep period, its best winning streak ever over ABC. NBC’s Friday newsmagazine won the A18-49 demo, averaging 832,000 viewers, leading “20/20” by +45,000 (+6%).
Among the A25-54 demo, “Dateline” averaged 1.1 million viewers, +85,000 (+8%) more than ABC. “Dateline” also averaged 3.4 million total viewers, leading ABC by +62,000 (+2%).
July Sweep Highlights:
- Among A18-49, “Dateline” averaged 832,000 viewers, topping ABC +45,000 (+6%).
- “Dateline” averaged 3.4 million total viewers, leading ABC’s “20/20” by +62,000 (+2%).
- This represents “Dateline’s” best winning streak ever over ABC.
- “Dateline” averaged 1.1 million A25-54 viewers, leading ABC by +85,000 (+8%).
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ABOUT “DATELINE”
“Dateline” is the longest-running series in NBC primetime history. In its 26th season, “Dateline” is anchored by Lester Holt and features correspondents Andrea Canning, Josh Mankiewicz, Keith Morrison and Dennis Murphy. Airing Fridays at 10 p.m. ET/9 p.m. CT, and Mondays at 10 p.m. ET/9 p.m. CT, “Dateline” reaches more than 18 million people every week through its broadcast, and millions more through its social media platforms. David Corvo is the senior executive producer, and Liz Cole is the executive producer. Follow Dateline on Facebook, Instagram and Twitter.
Dominique Cuce
NBC News
212-664-6192
dominique.cuce@nbcuni.com