Ahead of the Winter Olympics, Holt Reports on the Ground in North Korea Exclusively for NBC News and MSNBC
Continues Longest Key Demo Winning Streak in Over Four Years
#1 Most-Watched Among A25-54 and A18-49 Viewers for 128 of Last 129 Weeks
JANUARY 23, 2018 – “NBC Nightly News with Lester Holt” is the #1 most-watched evening broadcast in the key news demo for the week of January 15, according to Nielsen Media Research data.
This past Saturday, Lester Holt travelled to North Korea as negotiations between the North and the South continue leading up to the Winter Olympics. He reported exclusively for NBC News and MSNBC through Monday. Tonight on “NBC Nightly News,” Holt, now back on U.S. soil, reports on his exclusive North Korea trip. Holt returns to the region to cover the 2018 Pyeongchang games on Thursday, February 8.
This past week, “NBC Nightly News” was first to air NBC News correspondent Jo Ling Kent’s exclusive interview on privacy with former Facebook and Google employees Tristan Harris, Sandy Parakilas and Roger McNamee and her follow up interview with Monika Bickert, Facebook’s Head of Global Policy. Additionally, on Wednesday, “Nightly News” reported on NBC News’ exclusive that FBI agents visited Steve Bannon’s home to discuss a subpoena in the Russia probe.
The broadcast continues its winning streak in the key demo, averaging 2.4 million A25-54 viewers and beating “ABC World News Tonight” by +93,000 viewers (+4%) and “CBS Evening News” by +728,000 viewers (+45%). Week over week, “Nightly News” grew its key demo audience.
For 128 of the past 129 weeks, “Nightly News” is the most-watched among A18-49 viewers, averaging 1.7 million and topping ABC by +139,000 viewers (+9%) and CBS by +511,000 viewers (+44%). Week over week, “Nightly News” grew its A18-49 audience.
9.8 million total viewers tuned in to “Nightly News” for the week of January 15 besting “CBS Evening News” by +2.4 million total viewers (+32%) and growing year over year.
“Nightly News” continues as the #1 most-watched evening newscast season-to-date in the key demo, delivering its largest demo lead CBS in seven seasons. “Nightly News” grew its year-over-year and week-over-week total viewer audience.
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Weekly Highlights:
- “Nightly News” averaged 2.4 million A25-54 viewers, outperforming ABC by +93,000 viewers (+4%) and CBS by +728,000 (+45%).
- “Nightly News” has ranked #1 in A25-54 for 83 consecutive weeks.
- “Nightly News” marked the longest key demo winning streak in over four years.
- “Nightly News” averaged 1.7 million A18-49 viewers, topping ABC by +139,000 (+9%) and CBS by +511,000 (+44%).
- Among A18-49 viewers, Nightly News has won 128 of the last 129 weeks.
- “Nightly News” averaged 9.8 million total viewers, beating CBS by +2.4 million (+32%).
Season Highlights:
- Nightly is the #1 evening newscast this season in A25-54 and A18-49
- Nightly News holds its largest A25-54 demo advantage over CBS in seven seasons.
Week of January 15 – January 19, 2018:
| Total Viewers | A25-54 Rating | A25-54 Viewers | A18-49 Rating | A18-49 Viewers | |
| NBC | 9.800 | 1.95 | 2.359 | 1.29 | 1.669 |
| CBS | 7.430 | 1.35 | 1.631 | 0.90 | 1.158 |
| ABC | 10.379 | 1.88 | 2.266 | 1.19 | 1.530 |
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ABOUT NBC NIGHTLY NEWS WITH LESTER HOLT
NBC Nightly News with Lester Holt is the most-watched evening newscast in America, providing the very latest on the day’s top stories and going beyond the headlines to add context and analysis to the most pressing issues of our times. NBC Nightly News reaches more than 24 million people every week through its broadcast and millions more through NBCNews.com, the Nightly News app, and social media platforms. Lester Holt is the anchor, and Sam Singal is the executive producer.
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For more information contact:
Rachel Zuckerman
NBC News
212-664-3996
