“NBC NIGHTLY NEWS WITH LESTER HOLT” WINS THE WEEK ACROSS THE BOARD

Nightly News is Only Evening Newscast to Grow Week to Week in Total Viewers and the Demo

The NBC News Broadcast Ranks #1 Across the Board Season to Date

Nightly News Wins 20th Consecutive Month in the Demo

NEW YORK (February 28, 2017) – “NBC Nightly News with Lester Holt” ranked #1 across the board for the week of February 20, averaging 8.6 million total viewers, leading “ABC World News Tonight” by +123,000 viewers (+1%) and “CBS Evening News” by +1.6 million viewers (+22%). Nightly News won across the board all five evenings last week and it was the only broadcast to gain viewers from the previous week.

The NBC News broadcast ranked #1 in the demo, averaging 2 million A25-54 viewers, leading ABC by +232,000 (+13%) and “CBS Evening News” by +423,000 (+27%). Nightly News’ lead over ABC more than doubled from the same week last year (+232,000 vs. +99,000). The NBC News broadcast won its 20th consecutive month among A25-54 viewers in February 2017.

Among A18-49, Nightly News averaged 1.5 million viewers, topping ABC by +230,000 (+19%) and CBS by +408,000 (+39%). Compared to the same week last season, Nightly News’ lead over ABC was up +76% (+230,000 vs. +131,000). Nightly News won its 22nd consecutive month among A18-49 viewers in February 2017. Additionally, the NBC News broadcast has ranked #1 in A25-54 and A18-49 for 82 of the last 83 weeks.

Season to date, Nightly News is the #1 evening newscast across the board. Nightly News holds its largest A25-54 advantages over ABC and CBS in three seasons.

Weekly Highlights:

  • Nightly News ranked #1 across the board, averaging 8.6 million total viewers, leading “ABC World News Tonight” by +123,000 viewers (+1%) and “CBS Evening News” by +1.6 million viewers (+22%).
  • Nightly News was the only broadcast to gain viewers week to week (+21,000) and posted its best margin over ABC in four weeks.
  • Nightly News finished #1 across the board all five evenings.
  • Nightly News averaged 2 million A25-54 viewers, outperforming ABC by +232,000 (+13%) and CBS by +423,000 (+27%).
  • Nightly News added +7,000 A25-54 viewers week to week (only program with an increase), while its advantage over ABC hit a three-week high.
  • Nightly News’ lead over ABC improved by +80% versus prior week (+232,000 vs. +129,000) and more than doubled the same week last year (+232,000 vs. +99,000).
  • Nightly News averaged 1.5 million A18-49 viewers, topping ABC by +230,000 (+19%) and CBS by +408,000 (+39%).
  • Compared to the same week last season, Nightly News’ lead over ABC was up +76% (+230,000 vs. +131,000).
  • Nightly News has ranked #1 in A25-54 and A18-49 for 82 of the past 83 weeks.

Monthly Highlights:

  • Nightly News won its 20th consecutive month in the demo, averaging 2.1 million A25-54 viewers. Nightly News topped ABC by +200,000 viewers and CBS by +501,000 viewers in the demo.
  • Nightly News won its 22nd consecutive month among A18-49 viewers, averaging 1.5 million viewers. Nightly News led ABC by +224,000 viewers and CBS by +449,000 viewers.

Season Highlights:

  • Nightly News is the #1 evening newscast across the board.
  • Nightly News holds its largest A25-54 advantages over ABC and CBS in three seasons.
  • Compared to last season, Nightly News’ demo lead over ABC is up +23%, while its advantage over CBS is up +13%.

Week of February 20 – February 24, 2017:

  Total Viewers     A25-54 Rating     A25-54 Viewers     A18-49 Rating     A18-49 Viewers    
NBC     8.561 1.66 1.991 1.14 1.466
CBS 7.004 1.30 1.568 0.82 1.058
ABC 8.438 1.46 1.759 0.96 1.236

 

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ABOUT NBC NIGHTLY NEWS WITH LESTER HOLT

“NBC Nightly News with Lester Holt” is America’s most-watched evening newscast, going beyond the day’s headlines to uncover stories of how people’s lives are affected by the world around them. “NBC Nightly News” reaches over 24 million people every week through its broadcast and millions more through NBCNews.com, the “Nightly News” app, and social media platforms. Lester Holt is the anchor and Sam Singal is the executive producer.

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For more information contact:

Jake Urbanski

NBC News

212-664-3211

jake.urbanski@nbcuni.com