LONDON, March 6, 2025 – CNBC, First in Business Worldwide, today announced the appointment of Shannon Most as Vice President of Brand & Marketing for International, assuming the role in April 2025.
Reporting to CNBC International President Deep Bagchee, Most will oversee the marketing strategy and brand development across Asia Pacific, Europe, and the Middle East. Based in London, Most will join Bagchee’s senior leadership team.
An experienced marketeer, Most brings over 15 years of expertise to the role. He has previously held roles at Warner Bros. Discovery, The Walt Disney Company, and NBCUniversal where he spent over six years between 2013 and 2019. During his time at NBCUniversal, Most held senior marketing roles in Australia and the UK where he oversaw marketing efforts for international networks and trade marketing. Most holds a bachelor’s degree in Communications and Broadcast Journalism, and an MBA from the Australian Graduate School of Management. Before starting his career in marketing, Most worked as a TV and radio journalist and presenter in Australia.
“I’m delighted to welcome Shannon to CNBC. With decades of experience in international marketing and comprehensive knowledge of brand strategy, Shannon will play a key role in further solidifying CNBC’s position as the global leader in business news. Beyond Shannon’s strategic expertise, he is also a passionate mentor and leader and will be an invaluable addition to the senior leadership team.” said Bagchee.
“Starting out my career as a journalist, I’ve always been passionate about news and its important role in our world,” Most added “At a time when connecting with audiences is more important than ever, I’m thrilled to work alongside the dynamic team at CNBC and contribute to delivering essential news and insights to new and existing audiences around the world.”
About CNBC
CNBC, First in Business Worldwide, is the recognized global leader in business and financial news. With headquarters in New Jersey, London and Singapore, CNBC covers financial markets in real-time, offering breaking news, exclusive interviews, stocks and trading analysis, and in-depth reports on factors driving the economy. CNBC’s mission is to help business leaders, the financial community and anyone with assets to invest or protect make informed money decisions and get ahead.
CNBC’s vast portfolio includes the TV channel, available in over 366 million households, hotels and office buildings across 154 countries; CNBC.com, the online destination for the latest financial news and information; CNBC PRO, the network’s premium subscription service with first access to markets and influential voices, as well as the CNBC app, podcasts, newsletters, live events, and social media and digital video platforms.
Media Contacts
Eden Kyle
CNBC International
eden.kyle@nbcuni.com
